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A Tale of Identities: Environmental Identities Based on a Deliberate Metaphor Analysis of U.S. Energy Companies’ Social Media

Journal of Business and Technical Communication
Environmental discussions have increased on social media, along with the rising interest in sustainability. This study introduces a modified procedure for a deliberate metaphor analysis of environmental metaphors in two U.S.
Ya Sun, Wenbin Liu
exaly   +2 more sources

The contested notion of ‘deliberate metaphor’: What can we learn from ‘unclear’ cases in academic lectures?

Yearbook of the German Cognitive Linguistics Association, 2019
This contribution applies Steen’s (e.g., 2008, 2010, 2015, 2017a,b) notion of ‘deliberate metaphor’ to authentic language data from US-American academic lectures.
Anke Beger
exaly   +2 more sources

Developing, testing and interpreting Deliberate Metaphor Theory

Journal of Pragmatics, 2015
The idea that there is a distinction between the deliberate and non-deliberate use of metaphor is controversial(e.g., Gibbs, 2011; Charteris-Black, 2012). According to the dominant view of metaphor, metaphor works automaticallyandunconsciously(e.g.,Gibbs,2008).Asaresult,deliberatemetaphorusesoundslikeanimpossibility,a‘vacuousidea’even (Gibbs, 2011 ...
G. Steen
openaire   +3 more sources

The case for deliberate metaphor

Converging Evidence in Language and Communication Research, 2023
exaly   +2 more sources

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