Positioning of Domestic and Foreign Brands of Household Appliances from the Viewpoint of Consumers and Determining Their Willingness to Buy (Case Study: The Opinion of Women Aged 30-50 in Hamadan City on Buying Gas Stoves) [PDF]
Today, acknowledging the significance of consumer behavior across diverse domains is unavoidable. The imperative to satisfy customers lies in meeting their needs and expectations comprehensively when making purchasing decisions.
Golsa Omidvar, Zahra Merrikhpour
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Thinking And Designing With Design Thinking
Design Thinking is a popular phrase especially for the last ten years penetrating into the discourse of management and design, business and academia in many ways. The contributions in the form of articles, commentaries and reviews in this MGDR Design Thinking Special Issue show us the examples, how and where we can use Design Thinking especially as an ...
Ozcan, Ahmet Can, Takayama, Yasuko
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Refinding Hidden Messages of Cultural Heritage by Design Thinking in A Case Study: Stationery Design of The Iranian Constitutional Revolution [PDF]
This research is devoted to the exploration of Iranian cultural values within the historical context of the Constitutional Revolution (1905–1911). It aims to discern how these values can be conveyed through artifacts as a medium.
Amir Balazadeh, Alireza Ajdari
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Design Thinking: Phenomenology of Early Stages of Creativity, Ideation, Affect, Communication, Design Decisions and Actions [PDF]
This paper focuses on an exploration of the phenomenological aspects of human internal design activities thatprecede or transition into, conscious thought, creative ideas, decisions, feelings, words, body states andmovements, and actions that are the ...
Terence Love
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Anticipatory thinking in design
AbstractAnticipatory thinking (AT) and design have many commonalities. We identify three challenges for all computational AT systems: representation, generation, and evaluation. We discuss how existing artificial intelligence techniques provide some methods for addressing these, but also fall significantly short.
Matthew Klenk 0001 +3 more
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Defining Military Design Thinking: An Extensive, Critical Literature Review
Military contexts are rapidly changing and are facing unprecedented levels of uncertainty and complexity. The conception and formalization of ‘Military Design Thinking’ has arisen as a potential tool to encounter and address these complex challenges and ...
Cara Wrigley +2 more
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Insight from the Inside: An Auto-Ethnographic Account of Design Synthesis in Landscape Architecture [PDF]
This article investigates how moments of synthesis occur in a design process, since “synthesis” is a suggestive, yet ambiguous term. Due to this ambiguity, we require further investigation.
Otto Paans
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The Emergence of Shared Leadership in Innovation Labs
Implementing innovation laboratories to leverage intrapreneurship are an increasingly popular organizational practice. A typical feature in these creative environments are semi-autonomous teams in which multiple members collectively exert leadership ...
Robert Rose +3 more
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A Device Design based on Transcutaneous Electrical Nerve Stimulation System: An Approach to Technophobia (Case Study: Young Old People) [PDF]
As the global population ages, there is a growing need for technologies that improve the well-being and independence of older adults. This project investigates the development of a device following the principles of transcutaneous electrical nerve ...
Parnia Malekpour, Daniel Akbariani
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Design Thinking vs design thinking [PDF]
<p><b>This research offers a comparison of the different uses of design thinking and investigates how design thinking is used within business models and compares this to the discipline of design’s practice of design thinking. It aims to clarify both the intended use of design thinking as conceived in the mid-20th century, and the current ...
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