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Effective destination advertising: Matching effect between advertising language and destination type
Tourism Management, 2015Soocheong Jang, Jaemun Byun
exaly
How destination image and evaluative factors affect behavioral intentions?
Tourism Management, 2007Ching-Fu Chen
exaly
Elements of destination brand equity and destination familiarity regarding travel intention
Journal of Retailing and Consumer Services, 2020exaly
A closer look at destination: Image, personality, relationship and loyalty
Tourism Management, 2013Ching-Fu Chen
exaly
The construction of destinations - symbolic meanings for destinations and visitors.
2010Diepen, A.., Ennen, E
openaire +2 more sources

