Results 11 to 20 of about 11,518,650 (281)

Promotional impact of image formation of an aboriginal tourist destination. [PDF]

open access: yes
The purpose of this research is to present a thorough analysis of image formation among first-time visitors to an Aboriginal (Mi’kmaw) cultural site. The thesis is an initial attempt to examine theories in consumer behaviour and reformulate a model in ...
Pyke, Joanne Lynn
core   +9 more sources

An Evaluation of the image of the Hashemite Kingdom of Jordan in the British and Swedish markets and the implications for marketing the country as a tourism destination. [PDF]

open access: yes
Tourism image is critical to the success of any destination, but few image studies to date have focused specifically on either Jordan or the UK and Sweden; furthermore, none has analysed the image of Jordan as a tourist destination in either the UK or ...
Harahsheh, Salem Salameh
core   +9 more sources

Measuring the perceived destination image of Vietnam in Finland [PDF]

open access: yes, 2013
Vietnam tourism has been developing fast in recent decades with the considerable increase in the number of international tourists. Among Nordic countries, Finland is one of the most potential tourist markets for Vietnam as it had a noticeable growth rate
Tran, Ly
core   +2 more sources

VARIATION OF DESTINATION IMAGE AND ITS INFLUENTIAL FACTORS: A CONCEPTUAL ANALYSIS [PDF]

open access: yesGeo Journal of Tourism and Geosites
Destination image is a fundamental concept in destination marketing that has attracted many research endeavors. Despite the plethora of studies on destination image, destination image as a concept is yet to be affirmed whether it is static or dynamic ...
Berislav ANDRLIĆ   +2 more
doaj   +1 more source

ANTECEDENTS OF DESTINATION IMAGE IN NATURAL PROTECTED AREA: THE MODERATING ROLE OF PERCEIVED VALUE [PDF]

open access: yesGeo Journal of Tourism and Geosites, 2020
Ecotourism is a nature-oriented tourism idea that is flourishing and with promising outlook. The present study attempts to explore the importance of local communities’ attitude, carrying capacity and destination attractiveness & resources towards ...
Ying-Sin CHIN   +4 more
doaj   +1 more source

THE IMPACT OF DESTINATION IMAGE ON DESTINATION RECOMMENDATION

open access: yesInternational Journal of Management Economics and Business, 2019
Increasing tourism expenditures play important role in the economies of countries especially developing ones. Therefore destinations which want to attract more tourists should consider what factors affect people’s travel decision-making process. Destination recommendation is one of the most efficient noncommercial information sources on travel ...
PEKTAŞ, Fatih   +2 more
openaire   +4 more sources

Unravelling the complexity of destination image formation: A conceptual framework

open access: yesEuropean Journal of Tourism Research, 2015
In an industry that sells experiences rather than tangible products, tourism destination image (TDI) is an important strategic marketing tool through which destinations compete with each other, strengthen their positioning on the market and attract ...
Elitza Iordanova
doaj   +1 more source

Mediating role of authenticity in the relationship between destination image and destination loyalty [PDF]

open access: yesInnovative Marketing, 2023
Destination loyalty has become a topic that needs attention in tourism research, especially after the COVID-19 pandemic because it affects the number of visitors to tourist sites.
Yayuk Yuliana   +4 more
doaj   +1 more source

The influence of destination image on the domestic tourist's behavior [PDF]

open access: yesMarketing (Beograd. 1991)
Tourist destination image is directly related to the number of destination visitors, and it significantly shapes the destination positioning strategy and tourist behavior.
Marković Ivana   +2 more
doaj   +1 more source

The key antecedent and consequences of destination image in a mega sporting event

open access: yesSouth African Journal of Business Management, 2019
Background: One of the major challenges for marketing managers in the tourism industry faces is to improve destination image because of its huge impact on satisfaction and recommendation intentions.
Yunduk Jeong, Suk-Kyu Kim
doaj   +1 more source

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