Results 21 to 30 of about 27,461 (158)

Valoración económica de la imagen de un destino [PDF]

open access: yesPASOS Revista de Turismo y Patrimonio Cultural, 2011
This work develops a new methodology for economic evaluation of destination image, adding two main advantages over the traditional methods used before: (1) it allows to differentiate the geographical destination image from the subjective experience ...
Mª Magdalena Carballo   +4 more
doaj  

Comparing perceived images with projected images – A case study on Finnish ski destinations

open access: yesEuropean Journal of Tourism Research, 2016
The objective of this study is first to compare the image perceived by the visitors of five Finnish ski destinations with the image projected by the respective ski resort DMOs. Second, the profiles of the five ski resorts are then compared.
Raija Komppula, Tommi Laukkanen
doaj   +1 more source

Destination images, holistic images and personal normative beliefs: Predictors of intention to revisit a destination [PDF]

open access: yesTourism Management, 2016
Abstract This research examines the complex relationship between destination image components and behavioral intentions, incorporating two pivotal but unexplored in related literature constructs, namely holistic image and personal normative beliefs (PNBs).
Stylos, Nikolaos   +3 more
openaire   +4 more sources

ANALYSING DESTINATION IMAGE FROM A CONSUMER BEHAVIOUR PERSPECTIVE [PDF]

open access: yesJournal of Spatial and Organizational Dynamics, 2018
Trough a narrative literature review, this article frames the evolution of destination image within the evolution of destination branding. Main theories used, methodologies, relevant findings and implications to marketing practice are identified.
Nuno Baptista, Nelson Matos
doaj  

The moderating role of eco-destination image in the travel motivations and ecotourism intention nexus [PDF]

open access: yesJournal of Tourism Futures
Purpose – This study investigates the moderating effect of eco-destination image on the relationships between travel motivations and ecotourism intention.
Nguyen Thi Khanh Chi, Hanh Pham
doaj   +1 more source

The effect of service quality on revisit intention: The mediating role of destination image

open access: yesCogent Business & Management, 2023
The study investigates the effect of service quality on revisit intention and the mediating role of destination image. Data were gathered from tourists who visited ZimParks tourist destinations (n = 400) using structured questionnaires. The study adopted
Masimba Elvis Manyangara   +2 more
doaj   +1 more source

The Effect of Ownership Structure and Leverage Towards Dividend Policy and Corporate Values

open access: yesJPAS (Journal of Public Administration Studies), 2021
This research aims to examine and analyze the effect of Destination Branding on Destination Image. Testing and analyzing the effect of destination branding on destination selection and destination image on destination selection. Meeting planners who live
Etty Khongrat   +3 more
doaj   +1 more source

Perceived Sustainability Communication and Tourist Behavioral Intention in Community-Based Tourism: The Sequential Mediating Roles of Destination Personality and Destination Image

open access: yesTourism and Hospitality
Community-based tourism (CBT) destinations create sustainability value that tourists may not fully observe during short visits. This study examines how perceived sustainability communication is associated with tourist support.
Chutimant Boonnual, Tawat Boonnual
doaj   +1 more source

Analysis Dimensions of City Destination Character and Image Positioning

open access: yesAlmatourism, 2018
City tourism, with its unique character and image, has increased considerably over the last decades. At the same time, the complexity of destination development and image marketing has increased, and there is a lack of analysis tools for image ...
Göran Andersson, Saeid Abbasian
doaj   +1 more source

Destination image in virtual social networks

open access: yesAnagramas Rumbos y Sentidos de la Comunicación, 2019
Since destination image is an important construct for tourism research, cities and regions try to understand and to develop a positive image in order to guarantee the number of visitors and the tourism revenue.
Fabrícia Durieux Zucco   +3 more
doaj   +1 more source

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