Results 21 to 30 of about 405,906 (303)

The augmented convention offering: the impact of destination and product images on attendees' perceived benefits [PDF]

, 2016
In order to benefit from the significant dual spending of meetings, incentives, conventions/conferences, exhibitions/events (MICE) attendees, destination marketers have attempted to identify key success criteria that enable increased convention and ...
Gordon, Susan, Lehto, Xinran, Li, Mimi, Mody, Makarand, So, Siu-Ian (Amy)   +4 more
core   +1 more source

The key antecedent and consequences of destination image in a mega sporting event

South African Journal of Business Management, 2019
Background: One of the major challenges for marketing managers in the tourism industry faces is to improve destination image because of its huge impact on satisfaction and recommendation intentions.
Yunduk Jeong, Suk-Kyu Kim
doaj   +1 more source

Cyprus' image—a sun and sea destination—as a detrimental factor to seasonal fluctuations. Exploration into motivational factors for holidaying in Cyprus [PDF]

, 2013
Cyprus is established as a summer destination. To aid the destination in developing its winter season as well, this research uses a qualitative inductive approach to explore the tourists’ current image of the island and their motivations of visiting it ...
Adamou A., Andriotis K., Apostolopoulos Y., Ashworth G. H., Ayres R., Bartolome A., Bramwell B., Bryman A., Bryman A., Christina Koutra, Clerides S., Collis J., Douglas N., Goulding C., Holloway J. C., Ioannides D., Ioannides D., Sastre F., Saunders M., Savvina Karyopouli, Selanniemi T., Sharpley R., Spilanis I.   +22 more
core   +1 more source

Destination image in travel magazines: A textual and pictorial analysis of Hong Kong and Macau [PDF]

, 2013
Based on the analyses of texts and pictures in the top six outbound travel magazines in Mainland China, this article presents an evaluation of the destination images of Hong Kong and Macau as portrayed in 88 travel articles over a three-year period.
Cheng IM, Gartner WC, Leung D, McCartney G, Van der Molen JHW   +4 more
core   +1 more source

The effect of service quality on revisit intention: The mediating role of destination image

Cogent Business & Management, 2023
The study investigates the effect of service quality on revisit intention and the mediating role of destination image. Data were gathered from tourists who visited ZimParks tourist destinations (n = 400) using structured questionnaires. The study adopted
Masimba Elvis Manyangara, Charles Makanyeza, Zororo Muranda   +2 more
doaj   +1 more source

The moderating role of eco-destination image in the travel motivations and ecotourism intention nexus [PDF]

Journal of Tourism Futures
Purpose – This study investigates the moderating effect of eco-destination image on the relationships between travel motivations and ecotourism intention.
Nguyen Thi Khanh Chi, Hanh Pham
doaj   +1 more source

Destination loyalty explained through place attachment, destination familiarity and destination image

International Journal of Tourism Research, 2020
AbstractThis study explores how familiarity and attachment, along with cognitive and affective image explain destination loyalty across visitors with divergent degrees of frequency of visitation (low vs. high). Serbians (n= 401) who have previously visited Greece comprised the sample population for this study and were surveyed using a self‐administered
Dimitrios Stylidis, Kyle M. Woosnam, Milan Ivkov, Seongseop S. Kim   +3 more
openaire   +1 more source

Valoración económica de la imagen de un destino [PDF]

PASOS Revista de Turismo y Patrimonio Cultural, 2011
This work develops a new methodology for economic evaluation of destination image, adding two main advantages over the traditional methods used before: (1) it allows to differentiate the geographical destination image from the subjective experience ...
Mª Magdalena Carballo, Jorge E. Araña, Carmelo León, Matías González, Sergio Moreno   +4 more
doaj  

ANALYSING DESTINATION IMAGE FROM A CONSUMER BEHAVIOUR PERSPECTIVE [PDF]

Journal of Spatial and Organizational Dynamics, 2018
Trough a narrative literature review, this article frames the evolution of destination image within the evolution of destination branding. Main theories used, methodologies, relevant findings and implications to marketing practice are identified.
Nuno Baptista, Nelson Matos
doaj  

THE IMPACT OF DESTINATION IMAGE ON DESTINATION RECOMMENDATION

International Journal of Management Economics and Business, 2019
Increasing tourism expenditures play important role in the economies of countries especially developing ones. Therefore destinations which want to attract more tourists should consider what factors affect people’s travel decision-making process. Destination recommendation is one of the most efficient noncommercial information sources on travel ...
PEKTAŞ, Fatih, GÜNEREN ÖZDEMİR, Ebru, TEPAVČEVIĆ, Jelena   +2 more
openaire   +4 more sources