Impact of Destination Brand Experience to Increase Destination Brand Loyalty [PDF]
Research related to brand loyalty is important, especially in the period following the Covid-19 pandemic. At that time, many tourism destinations and businesses were destroyed and tended to go bankrupt, so a strategy was needed to revive brand loyalty in
Miska Irani Tarigan +4 more
doaj +4 more sources
The Role of Destination Brand Love in Mediating Destination Brand Authenticity on Destination Loyalty [PDF]
This study aimed to examine the role of destination brand love in mediating destination brand authenticity on destination loyalty (a study of marine tourists in Wakatobi National Park). The study on destination brands is important for several reasons,
Nasrul Nasrul +4 more
doaj +4 more sources
Formation Mechanisms of Rural Summer Health Destination Loyalty: Exploration and Comparison of Low- and High-Aged Elderly Leisure Vacation Tourists [PDF]
Destination loyalty is a key indicator of the competitiveness of tourist destinations. Rural summer health leisure vacations for urban elderly (RSHLVUE) tourists span a wide range of ages.
Puwei Zhang +3 more
doaj +2 more sources
Eco-destination loyalty: Role of perceived value and experience in framing destination attachment and equity with moderating role of destination memory [PDF]
This research article aims to evaluate the characteristics of ecotourism destination loyalty in light of destination attachment, destination equity framed by perceived value, and tourist experience. Thus, the attributes of ecotourism destination branding
M. Mengkebayaer +2 more
doaj +2 more sources
The role of traditional restaurants in tourist destination loyalty. [PDF]
The aim of this study is to examine the effect that visitor satisfaction with traditional restaurants has on perceptions of the local gastronomy, the overall image of a city and loyalty to that destination. Fieldwork has been carried out in Córdoba, a city in southern Spain famous for being a UNESCO World Heritage city and for its traditional ...
Hernández-Rojas RD, Huete Alcocer N.
europepmc +7 more sources
The Formation of Destination Loyalty by Destination Experience, Destination Image and Destination Satisfaction [PDF]
The aim of the present study is to form destination loyalty by destination experience, destination image and destination satisfaction. In order to collect the data, a questionnaire was used, and the collected data on the investigated sample (local and ...
Abbas Abbasi +2 more
doaj +2 more sources
Mediating role of authenticity in the relationship between destination image and destination loyalty [PDF]
Destination loyalty has become a topic that needs attention in tourism research, especially after the COVID-19 pandemic because it affects the number of visitors to tourist sites.
Yayuk Yuliana +4 more
doaj +3 more sources
AbstractThis study explores how familiarity and attachment, along with cognitive and affective image explain destination loyalty across visitors with divergent degrees of frequency of visitation (low vs. high). Serbians (n= 401) who have previously visited Greece comprised the sample population for this study and were surveyed using a self‐administered
Dimitrios Stylidis +2 more
exaly +2 more sources
A study on the influence of rural tourism’s perceived destination restorative qualities on loyalty based on SOR model [PDF]
IntroductionTourists’ restorative perception of the environment in rural tourism is a key factor to enhance tourism experience and promote physical and mental recovery, as well as a new perspective of tourist psychological research.
Ning Zhu, Haochen Xu, Xi Zhang, Li Chen
doaj +2 more sources
A systematic approach for predicting loyalty behavior of tourist destinations [PDF]
PurposeDestinations to be able to compete with each other need to equip themselves with as many competitive advantages as possible. Tourists' loyalty to a destination is considered as a prominent competitive tool for destinations.
Ahmad Reza Talaee Malmiri +3 more
doaj +1 more source

