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Tourist satisfaction as a mediator between event quality and economic outcomes: evidence from a Silk Road heritage destination. [PDF]

open access: yesFront Sports Act Living
Omonova N   +8 more
europepmc   +1 more source

Destination branding as a destination competitiveness factor: Case of Croatia

open access: yes, 2016
This dissertation explores tourism destination branding as a relatively novel concept in tourism theory and practice, and its influence on tourism destination competitiveness. It is widely acknowledged that destination branding, although relatively new research area, represents one of the most powerful and innovative tools of destination marketing ...
openaire   +2 more sources

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