Results 11 to 20 of about 61,286 (269)

Explorıng Customer Satısfactıon to Use Mobıle Bankıng: An Extensıon of UTAUT Framework

open access: yesAPMBA (Asia Pacific Management and Business Application), 2023
The highest population and percentage of internet users on the island of Java are found in the West Java Province. This phenomenon should be consistent with West Java Province's relatively high GRDP level, where the potential for banking is also quite ...
Astri Wulandari   +2 more
doaj   +1 more source

Integration Kano Model and E-Servqual to Evaluate Online Travel Agent Services in Bandung 2022

open access: yesJurnal Kawistara, 2022
One of the integrated e-commerce models is online ticket selling. Many travel agents sell travel tickets for national or international destinations online through websites; one of them is Tiket.com, a popular travel agency in Indonesia.
Bethani Suryawardani   +3 more
doaj   +1 more source

Analysis of some indicators by means of fuzzy logic on the example of Azerbaijani energy enterprises [PDF]

open access: yesE3S Web of Conferences, 2021
One of the most promising areas of scientific research in the field of analysis, forecasting and modelling of economic phenomena and processes is fuzzy logic.
Rzayeva Ulviyya   +2 more
doaj   +1 more source

Aproximación al discurso de los medios digitales españoles sobre el eje geopolítico: Rusia-China

open access: yesAD Research, 2022
Objetivo del estudio El siguiente artículo presenta los resultados de una aproximación analítica a un grupo representativo de diarios digitales españoles con la intención de contrastar si la negatividad de su discurso sobre del eje geopolítico Rusia ...
Antonio Javier Martín Ávila
doaj   +1 more source

Joint optimization of energy trading and consensus mechanism in blockchain-empowered smart grids: a reinforcement learning approach

open access: yesJournal of Cloud Computing: Advances, Systems and Applications, 2023
Under the trend of green development, the traditional fossil fuel and centralized energy management models are no longer applicable, and distributed energy systems that can efficiently utilize clean energy have become the key to research in the energy ...
Ruohan Wang   +6 more
doaj   +1 more source

Digital Marketing Utilization Index for Evaluating and Improving Company Digital Marketing Capability

open access: yesJournal of Open Innovation: Technology, Market and Complexity, 2022
The convergence of information technology, media, and telecommunications has altered consumer behavior in terms of searching, obtaining, processing, and responding to a company’s information or services.
Agus Masrianto   +3 more
doaj   +3 more sources

How do social media marketing activities enhance online purchase intention among Jordanian consumers? The role of brand trust and brand engagement [PDF]

open access: yesInnovative Marketing
With the growing popularity of social media platforms, many brands have embraced social media marketing activities as a key tool in influencing consumer behavior and purchasing decisions. This paper aims to investigate the nexus of social media marketing
Muneer Alrwashdeh
doaj   +1 more source

Mónica Fuquen, perfil de un alma que se expresa a través del sonido

open access: yesRevista Científica General José María Córdova, 2015
Mónica Fuquen da forma a su aporte para la paz de su país, día tras día, facilitando la conexión de cada persona que acude a su consultorio Antakharana, con su voz interior como base para obtener su propia paz.
Luis Eduardo Mateus
doaj   +1 more source

Consumer’s Brand Value Perspective of HUAWEI Watch Fit on Tik Tok Application as a Marketing Communication Tool [PDF]

open access: yesJournal of Humanities and Social Sciences Mahasarakham University, 2022
The objective of this research was to study brand value of HUAWEI Watch Fit through the Tik Tok Application as a marketing communication tool in the consumer’s perspective.
Chachaya Sakuna, Jiratchaya Phit-on
doaj  

DIGITAL-MARKETING AS A NOVEL TOOL FOR GOODS AND SERVICES PROMOTION ON SOCIAL MEDIA: CONTEMPORARY TRENDS AND DEVELOPMENT DIRECTIONS

open access: yesФінансово-кредитна діяльність: проблеми теорії та практики, 2022
Under modern conditions, the problem of achieving marketing and business goals is actualized for companies in all sectors of the economy. Digital marketing plays a key role in effectively solving this problem.
Maryna Chaikovska   +5 more
doaj   +1 more source

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