Results 51 to 60 of about 3,228,690 (349)
Sustainable Digital Marketing Strategy for Long-Term Growth of MSMEs
Journal of Contemporary Administration and Management (ADMAN), 2023 In recent years, the advancement of digital technology has brought fundamental changes in consumer behavior regarding information seeking, product comparison, and purchasing.
Andriya Risdwiyanto +2 more
semanticscholar +1 more source
Digital Marketing in The Legal Profession: What’s Going On and Does It Matter?
Law, Technology and Humans, 2023 Law firms are importing ‘digital marketing’ into their practices. ‘Digital marketing’ is using the internet and online technologies, such as computers, mobile phones, websites, social media and data tools to achieve marketing objectives. These objectives
Justine Rogers, Anthony Song
doaj +1 more source
Parametric insurance applicability in Zimbabwe: a disaster risk management perspective from selected practicing companies [PDF]
Insurance Markets and Companies, 2019 This study seeks to explore the possibility of adopting parametric insurance to manage disaster risk in Zimbabwe. The background of the research is caused by recurrent natural disasters and the failure of the government to offer disaster relief after ...
Brighton Nyagadza, Tatenda Nyauswa
doaj +1 more source
DIGITAL MARKETING IN TOURISM: A REVIEW OF PRACTICES IN THE USA AND AFRICA
International journal of applied research in social sciencesDigital marketing has become an indispensable tool in the tourism industry, shaping the way destinations engage with travelers and promoting economic growth. This study provides a comprehensive review of digital marketing practices in the USA and Africa,
Mustafa Ayobami Raji +5 more
semanticscholar +1 more source
Asia Social Issues, 2023 Since trading has been transformed into online platforms, marketing strategies have adapted to digital systems in order to enhance the Customer Relationship Management (CRM) in the E-commerce era.
Khin Sandar Kyaw +3 more
semanticscholar +1 more source
The digital marking tools and its reflection on furniture industry
Journal of Architecture, Art & Humanistic Science, 2020 Digital marketing can be defined as promoting goods and services in innovative ways by using digital platforms in order to reach customers cost-effectively, timely, this thesis provides a general definition of marketing and discusses marketing on digital
Ahmed Abd El-Azim +2 more
doaj +1 more source
Jurnal Ilmiah Manajemen dan Bisnis, 2023 Creativity in digital marketing is essential in today's digital economy, where businesses need to adapt to the rapid changes brought by digital innovation.
Amelindha Vania, Nur Laili Fikriah
doaj +1 more source
International Transactions on Artificial Intelligence (ITALIC), 2022 This paper aims to go deeper into how a firm executes digital transformation in marketing. The experiences discussed in this article will give insight from a business practice standpoint. The difficulties encountered and the solutions proposed will broaden knowledge and inspire additional research.
Bist, Ankur Singh +3 more
openaire +1 more source
Digital Marketing as a Marketing Communication Strategy
International Journal of Research and Applied Technology, 2021 Digital marketing is a strategy that is quite impactful to increase the number of consumers in the organic fertilizer business sector in an era like today. The purpose of this research is to analyze the marketing strategy of organic fertilizers and the increase in the number of consumers.
Rizaldi, A +5 more
openaire +4 more sources
Journal of Agricultural Extension, 2022 This study examined the availability and utilization of digital marketing tools among fresh African catfish marketers in Omambala region of Anambra State, Nigeria.
Nwoye, Ifeanyi Innocent +2 more
doaj +1 more source