Results 261 to 270 of about 669,240 (291)

Digital marketing

2022
В последние несколько лет тема цифровизации в маркетинговой среде становится все более важной и интересной для изучения. В данной статье указаны основные цели цифрового маркетинга и способы их достижения; описаны главные задачи деятельности маркетинга в Интернете и способы решения этих задач; перечислены достоинства интернет-маркетинга по отношению к ...
openaire   +3 more sources

Digital Markets and Marketing

2023
Elizabeth Parsons, Pauline Maclaran, Andreas Chatzidakis, Rachel Ashman   +3 more
openaire   +1 more source

Competing in Digital Markets: A Platform-Based Perspective

Academy of Management Perspectives, 2021
Carmelo Cennamo
exaly  

Digital Marketing and Digital Marketing Mix

2023
openaire   +1 more source

Digital readiness of small and medium enterprises in emerging markets: The construct, propositions, measurement, and implications

Journal of Business Research, 2023
S Arunachalam
exaly  

Investigating the Impact of International Markets and New Digital Technologies on Business Innovation in Emerging Markets

Sustainability, 2022
Léo Paul Dana, Aidin Salamzadeh, Morteza Hadizadeh   +2 more
exaly  

Inefficiencies in Digital Advertising Markets

Journal of Marketing, 2021
Brett, Kinshuk Jerath, Zsolt Katona
exaly  

Digital platforms for business-to-business markets: A systematic review and future research agenda

Journal of Business Research, 2021
Deep Shree, Justin Paul, Shichun Xu
exaly  

Multivariate dynamics between emerging markets and digital asset markets: An application of the SNP-DCC model

Emerging Markets Review, 2023
Andres Mora-Valencia, Javier Perote, Inés Jiménez   +2 more
exaly  

Digital Marketing Fundamentals

2019
Visser, M, Sikkenga, B., Berry, M
openaire   +2 more sources