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Reason and Choice: A Conceptual Study of Consumer Decision Making and Electoral Behavior
Journal of Political Marketing, 2009Dianne Dean, Robin Croft
exaly
Electoral Participation and Non-Voter Segmentation
Journal of Nonprofit and Public Sector Marketing, 2005exaly
The relationship between electoral systems and political marketing: Israel 1988–2003
Israel Affairs, 2010exaly
Political Parties in Electoral Markets in Postwar Ireland
2004Peter Mair, Michael Marsh
openaire +1 more source