Results 171 to 180 of about 45,019 (276)
The Rise of Human–Computer Integration in Marketing: A Theory Synthesis
Psychology &Marketing, EarlyView.ABSTRACT Human–computer integration (HCInt) technologies, which merge human bodily, cognitive, and sensory functions with computational processes, are reshaping the foundations of consumer experience. Unlike traditional human–computer interaction, HCInt entails adaptive and reciprocal coupling through AI‐driven augmentation, wearables, muscle–computer ...
Carlos Velasco +5 more
wiley +1 more source
Big Data Technology Fusion Back Propagation Neural Network in Product Innovation Design Method
IET Networks, Accepted Article., 2022 This research uses big data technology to combine the process of product innovation design method, which has certain significance for the formation of intelligent and systematic product innovation design method. Meanwhile, while predicting the results of all products innovative design methods, it can improve the product's predictive innovative design ...
Ren Li, Qiang Zeng
wiley +1 more source
Psychology &Marketing, EarlyView.ABSTRACT Taking a relational approach, this research investigates why people are so prone to gossip about their favorite celebrities relative to other targets. We focus on the emotional dynamics that characterize the choice of whether to gossip and compare parasocial relationships—one‐sided bonds in which celebrities influence consumers, but not vice ...
Gaia Giambastiani +2 more
wiley +1 more source
IET Networks, EarlyView., 2023 The topic discussed was the intelligent design of network multimedia using BD and virtual AI technology. First of all, the authors gave a brief overview of its relevant research background, and then comprehensively analysed the advantages and disadvantages of previous scholars' research on network multimedia.
Xin Zhang
wiley +1 more source
Psychology &Marketing, EarlyView.ABSTRACT Increased social media gambling advertising raises concerns about its strong appeal to children and its role in gambling‐related harm. This study examines whether gambling content marketing is more emotionally appealing and less recognizable as advertising than conventional social media gambling ads, and whether a widely used UK school‐based ...
Raffaello Rossi +2 more
wiley +1 more source
Psychology &Marketing, EarlyView.ABSTRACT In mobile game advertising, failure‐depicting advertisements, which intentionally showcase unsuccessful gameplay scenarios, have emerged as an unexpectedly effective promotional strategy. This study examines the psychological mechanisms underlying the effectiveness of fail advertisements, with particular attention to the emotional response of ...
Moon Joonhyun +3 more
wiley +1 more source
From Design to Implementation: NursingUP® Board Game for Positive Nursing Practice Environments
Research in Nursing &Health, EarlyView.ABSTRACT Positive nursing practice environments are fundamental to patient safety, care quality, and nurses’ well‐being. However, few structured and evidence‐based interventions have been developed to actively strengthen these environments and foster collaboration among nursing teams.
Soraia Cristina de Abreu Pereira +2 more
wiley +1 more source
International Journal of Osteoarchaeology, EarlyView.ABSTRACT Prior research has documented treponematosis at a single site in Mainland Southeast Asia from northern Vietnam dated to the early agricultural transition (~4000–3500 bp). To date, no other cases in Southeast Asia's prehistory have been identified.
Melandri Vlok +15 more
wiley +1 more source
People and Nature, EarlyView.Abstract Overexploitation of wildlife is pervasive in many tropical regions, and in addition to being a significant conservation and sustainability concern, it has received global attention given discussions over the origins of zoonotic disease outbreaks.
Franklin T. Simo +8 more
wiley +1 more source
People and Nature, EarlyView.Abstract High aggregate levels of wildlife consumption in cities in Central Africa highlight the need for solutions that balance wildlife protection, local livelihoods and the relational values between people and nature. This study explores the impacts of demand‐ and supply‐side interventions on wild meat consumption through two randomized control ...
Abdoulaye Cisse +2 more
wiley +1 more source