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Entertainment-Education and Social Change
Journal of Health Communication, 2003Entertainment-education is an effective health communication strategy that combines or embeds educational messages into entertainment programs to bring about social and behavior change. For years, scholars have considered how entertainment-education works.
Amy Henderson, Riley +5 more
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The Origins of Entertainment-Education
2003The basic idea of entertainment-educationwas developed byMiguel Sabido by integrating his theory of the tonewith theoretical elements adapted from Albert Bandura, Eric Bentley, Carl Jung, and Paul MacLean. The evolution of the theoretical basis for entertainment-education has been partially told by Televisa’s Institute for Communication Research (1981),
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Entertainment-education: storytelling for the greater, greener good
International Journal of Sustainable Development, 2014Can mass-mediated storytelling inspire sustainable practices for the greater public good? Can positive media models be portrayed that uphold sustainability principles? These are challenging questions for the transdisciplinary field of sustainability communication.
Reinermann, Julia-Lena +3 more
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The Theory Behind Entertainment-Education
2003We began our examination of the entertainment-education literature with the assumption that it would be similar in terms of its treatment of theory to other health communication. Typically, health educators or creative talent develop public health communication with little theoretical guidance in the actual message development (Witte, 1996; Nzyuko ...
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Sexualverbrechen und Entertainment-Education
2019Due to the Harvey Weinstein case and the resulting worldwide circulation, as well as the associated popularity of the hashtag #MeToo, the topic of sex crimes, rape in particular, received far more media attention than before. In doing so, awareness is created and social discourses are generated. But to what extent can recipients be informed through the
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Celebrity Identification in Entertainment-Education
2003The proliferation of entertainment media worldwide in recent decades has made celebrities powerful agents of social change. The extensive reach of entertainment media expanded the influence of celebrities across socioeconomic, political, and cultural boundaries (Brown & Singhal, 1999).
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Challenges of entertainment-education
The Journal of International Communication, 2003MOHAMMED KUTA YAHAYA +1 more
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Cancer entertainment education and Netflix – an exploratory study
Educational Media International, 2022Magdalena Pluta, Piotr Siuda
exaly
Entertainment Education as a Means to Reduce Anti-Muslim Prejudice – For Whom Does It Work Best?
Social Psychology, 2021Birte Siem, Anette Röhmann
exaly