Results 291 to 300 of about 93,745 (312)

The environmental technology market in Korea

Environmental Science and Pollution Research, 1995
openaire   +2 more sources

Linking operations, marketing and environmental capabilities and diversification to hotel performance: A data envelopment analysis approach

International Journal of Production Economics, 2016
Ramakrishnan Ramanathan, Usha Ramanathan   +1 more
exaly  

Marketing: An Environmental Approach

Journal of Marketing, 1974
Robert A. Robicheaux, John R. Kerr, James E. Littlefield   +2 more
openaire   +1 more source

The Normative Social Influence on Eco-Friendly Consumer Behavior: The Moderating Effect of Environmental Marketing Claims

Clothing and Textiles Research Journal, 2012
Hanna Kim, Won-Moo Hur
exaly  

An environmental social marketing intervention among employees: assessing attitude and behaviour change

Journal of Marketing Management, 2015
Diana Gregory-Smith, Victoria K Wells, Danae Manika   +2 more
exaly  

Markets and environmental pollution

2021
openaire   +1 more source

Environmental Marketing Strategy and Firm Performance: Effects on New Product Performance and Market Share

Journal of the Academy of Marketing Science, 2005
James M Sinkula
exaly  

Marketing: An Environmental Perspective

Journal of Marketing, 1977
Stanley Arbeit, Robert F. Gwinner, Stephen W. Brown, Alfred J. Hagan, Lonnie L. Ostrom, Kenneth L. Rowe, John L. Schlacter, Alfred H. Schmidt, David L. Shrock   +8 more
openaire   +1 more source

An environmental marketing system - a proposed model based on Indian experience

Business Strategy and the Environment, 2008
exaly  

Resources and capabilities as drivers of hotel environmental marketing strategy: Implications for competitive advantage and performance

Tourism Management, 2013
Leonidas C Leonidou, Constantinos N Leonidou, Thomas A Fotiadis   +2 more
exaly