Results 361 to 370 of about 5,364,325 (393)

Effects of COVID-19 on hotel marketing and management: a perspective article

International Journal of Contemporary Hospitality Management, 2020
Yangyang Jiang, Jun Wen
exaly  

Marketing Analytics for Data-Rich Environments

Journal of Marketing, 2016
Michel Wedel, Pk Kannan
exaly  

Why do small and medium enterprises use social media marketing and what is the impact: Empirical insights from India

International Journal of Information Management, 2020
Sheshadri Chatterjee, Arpan Kumar Kar
exaly  

A Multidimensional Approach to the Influence of Environmental Marketing and Orientation on the Firm’s Organizational Performance

, 2009
E. Fraj-Andrés, E. Martínez-Salinas, Jorge Matute-Vallejo   +2 more
semanticscholar   +1 more source

A Thematic Exploration of Digital, Social Media, and Mobile Marketing: Research Evolution from 2000 to 2015 and an Agenda for Future Inquiry

Journal of Marketing, 2016
Andrew T Stephen
exaly  

Environmental Marketing

2009
openaire   +1 more source

A stakeholder theory approach to designing environmental marketing strategy

, 1995
M. Polonsky
semanticscholar   +1 more source

Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude

International Journal of Advertising, 2017
Marijke De Veirman, Liselot Hudders
exaly  

Free Market Environmentalism

2001
Terry L. Anderson, Donald R. Leal
openaire   +1 more source

Marketing in the Sharing Economy

Journal of Marketing, 2019
Giana M Eckhardt, Baojun Jiang, Aric Rindfleisch   +2 more
exaly