Results 11 to 20 of about 80 (76)
Revisiting the Problem of Ergonymy
The paper specifies the term "ergonym" and its place in the onomastic terminological system of the Russian language. A number of relevant studies performed by Russian linguists have allowed the author to conclude that there are no scientifically grounded
M. V. Zakharova-Sarovskaya
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Pictographemes in the Ergonyms of Irkutsk: General and Specific Functions
The features of the application of pictographemic elements in the ergonomics of Irkutsk are discussed in the article. The trends in the study of creolized texts in modern linguistics are characterized.
S. N. Lokhov
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Elements of Incorporation in the Russian Commercial Naming
The article is devoted to the problem of word formation incorporation in the Russian language. Incorporation is understood as the merger of two or more words into one morphological whole without the participation of word-forming formants, in which the ...
Natalia V. Perfilieva, Inna I. Galankina
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A Brief Description of Samara Ergonyms
The purpose of the article is to consider a specific group of ergonyms associated with the regional culture, history, development, and geolocation of the Samara region. The article is aimed at finding out the main characteristic features of the names of enterprises and organizations (ergonyms) in Samara. The author uses descriptive comparative method.
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Skloňovanie prevzatých ergoným v slovenčine
Štúdia sa venuje jazykovým vlastnostiam prevzatých substantív v slovenčine. Zameriava sa na morfológiu lexikalizovaných ergoným cudzieho pôvodu v slovenčine.
Katarína Chovancová
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Creating a successful name (based on psycholinguistic experiments) [PDF]
On the basis of receptive and free association experiments were established peculiarities of perception of typical and creative names, the leading criteria for the recipients’ perception were determined, and the criteria for evaluating a successful name ...
Zakirova Khurshida +2 more
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Commercial Names in the Field of Surrogacy Motherhood
The paper studies advertising names of companies in the field of reproductive health, particularly those providing surrogacy services. In modern medical onomasticon, they broadly divide between descriptive names of a formal nature that refer to state ...
Sergey O. Goryaev, Irina G. Polyakova
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Modern Russian Ergonymy: in Search for New Forms [PDF]
The article explores new naming patterns of ergonyms that have become increasingly productive in the urban sphere of public catering and take a peculiar form of communicative phrasing.
Irina T. Vepreva
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Статтю присвячено дослідженню організації ергонімічних концептів у ментальному лексиконі людини. Пропонується розділити єдиний ергонімічний фрейм на чотири кола, у які шикуються ергоніми, в залежності від результатів процесів концептуалізації та категоризації відповідної інформації у довгостроковій пам’яті індивіда.
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Extra-linguistic factors in the languages of different typological systems require compressive means to express new names of enterprises, which leads to active formation of complex ergonyms.
O. V. Doubkova +1 more
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