Results 191 to 200 of about 894,597 (288)

How and Under What Conditions Self‐Conscious Emotions Influence Word of Mouth and Decisions to Buy

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Shame and pride are two self‐conscious consumer emotions that govern social behavior and can be effective gate‐ways for managerial influence. Conditions producing shame and pride are manipulated to explain how criticisms/disapproval and compliments/praise, respectively, lead to word of mouth communications and decisions to buy.
Mateus Manfrin Artêncio   +3 more
wiley   +1 more source

Lonely and Sick: The Role of Social Media in Consumer Practices of Relief

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Loneliness is increasingly recognized as a major mental health concern, yet the role of social media in alleviating it remains poorly understood. This study asks how social media help consumers cope with loneliness amid chronic illness. Focusing on women living with endometriosis, an under‐recognized and often stigmatized condition marked by ...
Beatrice Medici   +2 more
wiley   +1 more source

Beyond the Shelf: Navigating Scarcity in the Digital Age

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Scarcity is a well‐established marketing tactic, yet its effects in digital retail environments remain less well understood. This research examines how different types of online scarcity cues influence consumer behavior and whether some cues may produce unintended responses.
Jennifer L. Stevens   +2 more
wiley   +1 more source

Longitudinal Dynamics of Plasma Neurofilament Light Chain in Hereditary Spastic Paraplegia Type 11 (HSP-SPG11) and Type 15 (HSP-ZFYVE26). [PDF]

open access: yesMov Disord
Agianda HAP   +17 more
europepmc   +1 more source

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