Results 1 to 10 of about 153,318 (97)

Fashion consciousness, materialism and fashion clothing purchase involvement of young fashion consumers in Egypt: the mediation role of materialism [PDF]

open access: yesJournal of Humanities and Applied Social Sciences, 2020
Purpose – Fashion clothing has always been an interesting area for scholarly research on consumer behavior. This paper seeks to gain a better understanding of the youth involvement with fashion clothing in the Egyptian context.
Riham Mohamed Talaat
doaj   +2 more sources

Consumer involvement profiles: An application of consumer involvement in mobile industry [PDF]

open access: yesManagement Science Letters, 2014
This paper investigates consumer involvement profile among people who intend to purchase mobile devises. The study considers the effects of various factors influencing on purchase intention including consumers’ personal characteristics such as age ...
Homa Rahbarian   +1 more
doaj   +3 more sources

Modelling fashion clothing involvement among gay consumers in South Africa

open access: yesCogent Social Sciences, 2020
This study examines fashion clothing involvement among gay men, who are an emerging segment in the fashion industry. Data was gathered via an online self-administered survey, resulting in 150 responses.
Nkosivile Welcome Madinga   +3 more
doaj   +3 more sources

PENGARUH FASHION CLOTHING INVOLVEMENT TERHADAP RECREATIONAL SHOPPER IDENTITY DENGAN GENDER SEBAGAI VARIABEL MODERASI [PDF]

open access: yesJURNAL ILMU MANAJEMEN DAN BISNIS, 2012
Penelitian ini lebih menekankan pada bagaimana pengaruh Fashion Clothing Involvement terhadap Recreational ShopperIdentity dengan gender sebagai variabel moderasi. Metode analisis data yang digunakan untuk menguji keakuratan dan kekonsistenaninstrumen penelitian adalah uji pendahuluan (validitas dan reliabilitas).
Margaretha, Yolla, Lisan S, Henky
openaire   +4 more sources

The Impact of Fashion Involvement and Pro-Environmental Attitude on Sustainable Clothing Consumption: The Moderating Role of Islamic Religiosity [PDF]

open access: yesSAGE Open, 2018
There is a general belief that fashion involvement leads toward unsustainability. To resolve this issue, the present study aims to explore that whether sustainable fashion consumption is characterized by an individual’s fashion consciousness and his pro ...
Ali Razzaq   +3 more
doaj   +2 more sources

Reviewing the Effect of Religion, Materialism and Demographic Features of the Consumer on Mental Involvement in Fashion Clothing (Case Study: Yazd) [PDF]

open access: yesTaḥqīqāt-i Farhangī-i Īrān, 2015
Among the factors that are necessary to facilitate the consumer’s daily life with high mental involvement, fashion clothing is an important and significant factor for many consumers.
Seyed Mahdi Alhosseini Almodarresi   +3 more
doaj   +2 more sources

The Trousers and Research Methodology for Oppressive Design

open access: yesDiseña, 2023
As clothing represents social, political, and performative values pertaining to gender, it is not surprising that they also serve as oppressive designed objects.
Ory Bartal
doaj   +11 more sources

Clustering Consumers Through their Consumption Behavior: Analysis on the Fashion Industry [PDF]

open access: yesManagement and Economics Review, 2020
The actual paper aimed to confirm the validity of the consumer styles inventory scale, developed by Sproles and Kendall (1986) on people aged 18-45 years based on their consumption behaviour when it comes to the clothing industry.
Andreea-Ionela PUIU
doaj   +1 more source

Exploring the Effect of Status Quo, Innovativeness, and Involvement Tendencies on Luxury Fashion Innovations: The Mediation Role of Status Consumption

open access: yesMathematics, 2021
The article explores the mechanisms that affect consumers’ interest in luxury clothing innovations. The actual research aims to investigate the effect of status quo and clothing involvement on consumer brand loyalty. More, it was intended to quantify the
Andreea-Ionela Puiu   +3 more
doaj   +1 more source

Influence of online comments on clothing impulse buying behavior in mobile short video app live broadcast

open access: yesFrontiers in Psychology, 2022
Based on elaboration likelihood model (ELM), this paper introduces the central route and peripheral route of online comments and constructs a conceptual model affecting consumers’ clothing impulse buying behavior in live broadcast.
Tian Hewei
doaj   +1 more source

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