Results 11 to 20 of about 155,487 (165)

Subjective Age Trends and Fashionable Clothes Involvement [PDF]

open access: yesJournal of Marketing Research and Case Studies, 2012
Age is a socio-demographic variable widely used in marketing. However, the use of this criterion sometimes reveals surprising and unexpected aspects noticeably the consumption of children’s products and services by adults and the use of articles for youth by very old people.
Sarra Sghaier, Abderrazak Gharbi
openaire   +1 more source

Involvement of Generation Z in the Communication Activities of Clothing Brands in Social Media — The Case of Poland

open access: yesMarketing of Scientific and Research Organizations, 2021
Communication activities in social media have a direct impact on shaping consumer behavior, in particular among the youngest group of consumers — Generation Z.
Stachowiak-Krzyżan Magda
doaj   +1 more source

Towards a Better Understanding of Fashion Clothing Involvement [PDF]

open access: yesAustralasian Marketing Journal, 2012
This study is concerned with consumer involvement in fashion clothing. Amidst the consumer objects that facilitate everyday life, fashion clothing is an important and meaningful object for many consumers. In the extant consumer literature few studies have attempted to examine fashion clothing involvement, particularly in terms of its causes and ...
Hourigan, Sally, Bougoure, Ursula-Sigrid
openaire   +2 more sources

Digital solutions for engaging end-consumers in the circular economy of the textile and clothing value chain - A systematic review

open access: yesCleaner and Responsible Consumption, 2023
The way each person dresses has been considered a cultural manifestation and a portrait of societies, where each one expresses their habits, customs and values.
Estrela Ferreira Cruz   +1 more
doaj   +1 more source

Predictors of fashion clothing involvement among Indian youth [PDF]

open access: yesJournal of Targeting, Measurement and Analysis for Marketing, 2010
In developing countries, consumers are becoming conscious of fashion brands. The research was directed towards understanding the determinants of fashion clothing involvement of Indian youth. A primary research study was conducted on Indian college students aged between 18 and 24 years using the fashion clothing involvement scale developed by O’Cass to ...
Arpita Khare, Sapna Rakesh
openaire   +1 more source

Expanding Conflicts of Interest in Public Health Research

open access: yesVoices in Bioethics, 2021
Photo by Mehdi Imani on Unsplash ABSTRACT Non-Profit and Non-Governmental Organizations (NPOs/NGOs) often receive research funds from private for-profit corporations through Corporate Social Responsibility (CSR). Harm industries such as tobacco and
Vishnu Subrahmanyam
doaj   +1 more source

THE LOW-QUALITY INFLUENCE OF PURCHASING: THE CASE OF FASHION STORES IN INDONESIA [PDF]

open access: yesProceedings on Engineering Sciences
Unplanned purchasing involves buying goods or services influenced by the external environment, which creates low-quality purchasing. This research was conducted towards consumers of the Muslim clothing store in Jember East Java, Indonesia.
Sudaryanto Sudaryanto   +4 more
doaj   +1 more source

ANTECEDENTS AND OUTCOMES OF FASHION CLOTHING INVOLVEMENT

open access: yesScience and Technology Development Journal, 2011
This study examines the antecedents and consequences of fashion clothing involvement. Data were gathered via a self-completed questionnaire with a sample size of 193 nontraditional students (working adults who attend college classes in the evenings) in three universities in HCM city.
Trang Thi Mai Nguyen, Tam Do Cong Huynh
openaire   +2 more sources

AI-Generated Fashion Designs: Who or What Owns the Goods? [PDF]

open access: yes, 2020
As artificial intelligence (“AI”) becomes an increasingly prevalent tool in a plethora of industries in today’s society, analyzing the potential legal implications attached to AI-generated works is becoming more popular. One of the industries impacted by
Dennis, Caen A.
core   +1 more source

Sustainable clothing: challenges, barriers and interventions for encouraging more sustainable consumer behaviour [PDF]

open access: yes, 2016
Research with consumers has revealed limited awareness of the sustainability impact of clothing (Goworek et al., 2012). Semi-structured interviews conducted with a range of experts in sustainable clothing to increase understanding of the challenges for ...
Axelrod   +57 more
core   +2 more sources

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