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From the War on Covid-19 to Political Wars : Metaphor as a Mechanism of Polarization in the Early Stages of the 2020 Pandemic

, 2021
Laura Filardo-Llamas
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THE SOCIAL FORCE OF METAPHORS FOR PROCREATION

2020
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The FORCE and BALANCE schemas in journey metaphor animations

2016
A central claim of Lakoff and Johnson’s Conceptual Metaphor Theory is that human beings systematically understand abstract and complex phenomena in terms of concrete phenomena, the latter being phenomena that pertain to sensory perception and bodily behaviour. For this reason CMT is also known as the embodied cognition theory of metaphor.
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Patient-Practitioner-Remedy (PPR) Entanglement, Part 8: ‘Laser-Like’ Action of the Homeopathic Therapeutic Encounter as Predicted by a Gyroscopic Metaphor for the Vital Force

Complementary Medicine Research, 2005
L. Milgrom
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FORCED METAPHOR AND NEWLY INVENTED METAPHOR

2004
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The Field-of-Force Metaphor: A Study in Industrial Change

International Studies of Management and Organization, 1987
Leif Melin
exaly

Metaphor: Its Cognitive Force and Linguistic Structure.

The Philosophical Review, 1991
Merrie Bergman, Eva Feder Kittay
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Space Metaphor as a Signifying Force in Chan Poems

The American Journal of Semiotics, 2007
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Seeing and Believing: Metaphor, Image, and Force

, 2007
Richard Moran
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