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Futur = The future

open access: yesQuaderns d'arquitectura i urbanisme, 1993
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Future

2023
There is a distinction in French between “avenir” (literally: “to-come” or “forthcoming”) and “futur”; the second one differs from the first in that the latter is more distant and indeterminate, designating an era that the livings of another era will not experience. To confuse the two in an anglicism, for the French linguistic authorities.
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Future Marketers: Future Curriculum: Future Shock?

Journal of Marketing Management, 2002
This paper explores implications for marketing education curricula of developments in marketing practice. Research from a variety of sources is drawn together and suggests that many marketing graduates are not being well equipped for 'the new marketing'.
Martin Evans   +3 more
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