Results 11 to 20 of about 754,127 (329)
A Comparative Doctrinal Analysis of Food Advertisement Laws in Sri Lanka with Selected Jurisdictions
Journal of the College of Community Physicians, 2021 Introduction: The food industry is an ever-growing industry. Food advertising is its main marketing strategy. The majority of food that advertising the children are exposed to is unhealthy products, thus promoting unhealthy food and beverages and ...
Charith Amidha Hettiarachchi +2 more
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International Journal of Information Management Data Insights, 2023 Firms collect an enormous amount of user generated content (UGC), such as social media posts, to analyze consumers’ unfiltered opinions regarding brands and firms. A challenge in analyzing unstructured UGC is the lack of analytic frame.
Hyunsang Son +3 more
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The Influence of Advertising Language on Adolescents’ Consumption Perspectives from the Perspective of Behavioral Economics [PDF]
SHS Web of Conferences, 2023 Advertising leverages linguistic concepts and metaphorical techniques to enhance the persuasiveness and expressiveness of products. In the current era of widespread electronic devices and online shopping platforms, advertising exerts an unprecedented ...
Wu Nianhe
doaj +1 more source
UUM Journal of Legal Studies, 2022 Medicine advertisements need to be controlled to ensure public interest is protected from harm and complications. This is because the medicine advertisements accessed could be misleading, untrue, and contain highly exaggerated advertising claims.
Nurul Hayati Bohari +2 more
doaj +3 more sources
PLoS ONE, 2021 Ecological compensation is an important means of basin pollution control, the existing researches mainly focus on the government level ignoring the important role of enterprises. Therefore, this paper introduces enterprises into the process of ecological
Hao Sun, Guangkuo Gao, Zonghuo Li
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The Mechanism of Efficiency Assessment of Outsourcing
Управленческое консультирование, 2018 Widespread use of outsourcing in Russian companies is hindered not deep enough knowledge of the risks of outsourcing, the low level of trust of business partners in domestic companies, the difficulty of achieving positive results for all participants, as
Yuri Mikhailovich Tsygalov +3 more
doaj +1 more source
The difference between government advertising and political advertising
, 2015 Andrew Hughes
openaire +2 more sources
ANALISIS PENGARUH GREEN PRODUCT DAN GREEN ADVERTISING TERHADAP KETERLIBATAN KONSUMEN DAN DAMPAKNYA PADA KEPUTUSAN PEMBELIAN KONSUMEN LAKSMIE FLORIST [PDF]
, 2011 Marketing-oriented concept of community not only relies on community needs, but also can bring prosperity through environmental responsibility around; in this case the product and the marketing are more environmentally friendly.
Melisa, Melisa, Tinjung, Desy Nursanti
core +1 more source
Advertising and product launch strategies in the light of tobacco advertising legislation. [PDF]
, 2005 This short paper aims to increase understanding of tobacco companies’ advertising strategies. Time series data and intervention analysis methods are used to investigate whether tougher tobacco advertising legislation, and the threat of such legislation ...
Elliott, Caroline, Lenton, Pamela
core +2 more sources