Results 171 to 180 of about 9,102 (182)

Associations Between Exposure and Receptivity to Branded Cigarette Advertising and Subsequent Brand Preference Among US Young Adults

Nicotine and Tobacco Research, 2020
Meghan Bridgid Moran, Samir S Soneji, Andy S L Tan   +2 more
exaly  

Can green advertising increase consumers' purchase intention of electric vehicles? An experimental study from China

Journal of Cleaner Production, 2023
Chao Bi, shujuanjin 金
exaly  

Green advertising receptivity: An initial scale development process

Journal of Marketing Communications, 2016
Ainsworth Anthony Bailey
exaly  

Influence of Psychological Factors on College Students' Smoking Behavior: Moderating Role of Tobacco Advertising Receptivity and Health Behavior

American Journal of Health Behavior, 2022
exaly  

Advertising Receptivity and Youth Initiation of Smokeless Tobacco

Substance Use and Misuse, 2016
David S Timberlake
exaly  

Perceived Greenwashing: The Interactive Effects of Green Advertising and Corporate Environmental Performance on Consumer Reactions

Journal of Business Ethics, 2013
Gergely Nyilasy, Harsha Gangadharbatla, Angela Paladino   +2 more
exaly  

Consumer Receptivity to Green Ads

Journal of Advertising, 2012
Nora J Rifon
exaly  

Receptivity to advertising messages and desired shopping values

Journal of Marketing Communications, 2008
Hye-Young Kim, Youn-Kyung Kim
exaly  

Green advertising effects on attitude and choice of advertising themes

Asia Pacific Journal of Marketing and Logistics, 2005
Clare D'souza
exaly  

Personalization payoff: understanding receptivity to tailored/personalized digital advertising

International Journal of Advertising
Sanjeev Tripathi, Varsha Jain, Jatin Pandey   +2 more
exaly