Exploring green purchasing intentions and behaviours among Vietnamese Generation Z: A perspective from the theory of planned behaviour. [PDF]
As environmental degradation escalates, the critical need to understand green purchasing intentions and behaviours among Vietnamese Generation Z becomes increasingly urgent.
Quang-Huy Ngo +2 more
doaj +2 more sources
An analysis of awe evoked by COVID-19 on green purchasing behavior: A dual-path effect of approach-avoidance motivation [PDF]
The spread of the COVID-19 virus shows that it is time to re-emphasize the ethical attitude of “awe of others, awe of nature, and awe of life.” It once again reveals the importance of green development. In this study, we introduce awe into the context of
Weihuan Su +4 more
doaj +2 more sources
Purchasing green to become greener: Factors influence consumers’ green purchasing behavior [PDF]
This study proposes an integrated model that combines the Theory of Reasoned Action (TRA) and two categories of variables, personal and marketing, to investigate the attitudinal and behavioral decision factors to purchase green products.
Hosein Vazifehdoust +4 more
doaj +2 more sources
Moderated Mediation Mechanism to Determine the Effect of Gender Heterogeneity on Green Purchasing Intention: From the Perspective of Residents’ Values [PDF]
This study determines gender differences in the generation logic for green purchasing intention within the framework of bounded morality and bounded self-interest and determines the causes of the attitude–behavior gap from a new perspective.
Xianchuan Yang +6 more
doaj +2 more sources
Towards a greener future: nursing students’ climate consciousness and green purchasing intentions [PDF]
Background Hospitals generate significant amounts of waste that can harm the environment. Nurses’ awareness and positive attitude towards green products drive them to maintain a clean environment and reduce climate change by purchasing eco-friendly ...
Mahitab Mohamed Abdelrahman +4 more
doaj +2 more sources
The Benefits of Applying the Green Purchasing [PDF]
Research background: Globalisation brings both opportunities and challenges. It affects relationships in various areas of business, including the wood processing industry.
Slastanova Nikola +4 more
doaj +2 more sources
Does Green Purchase Intention Mediate the Effect of Ethical Self Identity on Green Purchase?
This research aims to examine the influence of ethical self-identity on green purchasing, mediated by green purchase intention. The study elucidates pro-environmental behavior concerning the purchase of environmentally friendly products that support ...
Imroatul Afifah, Rini Kuswati
doaj +2 more sources
Show Me Competence or Make Me Feel Warm: The Impact of Green Brand Anthropomorphism on Consumers’ Purchasing Intentions [PDF]
Green consumption is a key path to dealing with environmental problems and promoting sustainable development. Green brand anthropomorphism can build an emotional bond between green brands and consumers by giving brands human characteristics, providing a ...
Sinan Li +3 more
doaj +2 more sources
Green Purchasing – A Cross-sectoral Analysis of Drivers and Practices
Objective: This article examines the scope of the implementation of green purchasing (GP), the drivers for its implementation and the use of green purchasing practices (GPP) in selected sectors of Poland’s B2B (Business to Business) economy.
Piotr C. Sosnowski
doaj +1 more source
Although environmental orientation (EO) has gained surging recent scholarly attention, why, how, and when EO influences green purchasing adoption among firms is inchoate, lacking adequate theorisation and empirical analysis.
Emmanuel Kwabena Anin +3 more
doaj +1 more source

