Results 211 to 220 of about 6,690,418 (306)

Understanding Algorithm Discounting in Artificial Intelligence Recommendations: Matching Anthropomorphic Agents to Consumer Goals

Psychology &Marketing, EarlyView.
ABSTRACT Despite the proliferation of artificial intelligence (AI) in marketing, consumers often exhibit algorithm discounting—a tendency to evaluate AI‐generated recommendations less favorably than those from humans. Focusing on consumption goals, this study investigates how anthropomorphic AI agents (virtual assistants vs.
Jiayue Huang, Ruolei Gu, Yi Feng, Yuan Zhou, Wenbo Luo   +4 more
wiley   +1 more source

User acceptance of telerehabilitation in Germany: a structural equation modeling approach based on the UTAUT2 model. [PDF]

Front Digit Health
Stampa S, Razum O, Dockweiler C.
europepmc   +1 more source

Beyond Reality Avoidance: Unraveling the Paradox of Escapism Through Self‐Monitoring and Autonomy Mechanisms for Consumers' Life Satisfaction

Psychology &Marketing, EarlyView.
ABSTRACT This study introduces the Paradox of Escapism, exploring how the act of escaping reality can evolve from a short‐term avoidance strategy to a mechanism for self‐regulation and enhanced life satisfaction. Employing five rigorous, multimethod investigations, including qualitative interviews and sentiment analysis (Study 1), Structural Equation ...
Thamiris Magalhães de Sousa, Flávio Santino Bizarrias, Thelma Valéria Rocha, Larissa Luz Raposo   +3 more
wiley   +1 more source

Touch, temperature, and relief: a multilevel integrative model of hedonic regulation in massage and thermal therapies. [PDF]

Front Physiol
Ruchkin V, Koposov RA.
europepmc   +1 more source

Conducting Luxury Research: Methodological Foundations and Standards

Psychology &Marketing, EarlyView.
ABSTRACT The field of luxury research has grown rapidly in recent years, corresponding to the economic importance of the luxury industry. Despite this, the luxury field lacks established methodological foundations for rigorous luxury research. This is particularly problematic as a core tenet of luxury research is that luxury differs from other sectors ...
Jonas Holmqvist, George Christodoulides, Anders Gustafsson, Christian Kowalkowski   +3 more
wiley   +1 more source

A hedonic perspective on exercise intentions: cross-sectional associations with intensity preference, tolerance, and passion. [PDF]

Front Psychol
Rodrigues F, Duarte-Mendes P, Soares R, Teixeira DS.   +3 more
europepmc   +1 more source

The Physical, Emotional, and Autonomous Anthropomorphism of Service Chatbots

Psychology &Marketing, EarlyView.
ABSTRACT Prior research on chatbot anthropomorphism has often treated it as a unidimensional construct, producing inconsistent findings regarding how human‐like design cues shape user responses. This study conceptualizes anthropomorphism as a multidimensional higher‐order perception comprising three distinct forms of anthropomorphic attribution ...
Yangjuan Hu, Fulya Acikgoz, Shubin Yu
wiley   +1 more source

Effects of promotional and preventive framing strategies in AI generated content on neural responses and trust. [PDF]

Sci Rep
Wang X, Alves RR, Hu Q, Chen H.
europepmc   +1 more source

How Personal Pronouns Shape Persuasion

Psychology &Marketing, EarlyView.
ABSTRACT Communication often involves personal pronouns. Consumers, for example, frequently say “I love this restaurant” or “you'll enjoy those shoes.” How do first‐person (e.g., I) and second‐person (e.g., you) singular pronouns shape persuasion? Are communicators correct about which ones are more effective?
Wenyan Yin, Jonah Berger, Yanliu Huang
wiley   +1 more source

Brain-wide activity mapping reveals the somatosensory cortex as a sex-specific regulator of hedonic feeding. [PDF]

Neuropsychopharmacology
Carter CA, Weaver MT, Pudipeddi SS, Llorach P, Walsh JJ, Christoffel DJ.   +5 more
europepmc   +1 more source