Human values and physical activity before and during COVID-19 restrictions in Hungary. [PDF]
Sci RepCsurilla G +4 more
europepmc +1 more source
The Tasty Side of Numbers: How Vowel Type Influences Taste Perceptions for Numerical Brand Names
Psychology &Marketing, EarlyView.ABSTRACT Numerical brand names are commonly used in food marketing yet underexplored for their sensory impact. Relying on processing fluency theory, across four studies, including an IAT (n = 149), a quantitative and qualitative lexical analysis of professional wine tasting notes (n = 695), an online study (n = 306), and archival consumer wine ratings (
Nathalie Spielmann, Diego Vega
wiley +1 more source
Ultra-processed foods and the strategic manipulation of our evolved motivational tendencies. [PDF]
Prev Med RepWilliams DM.
europepmc +1 more source
Loneliness and the Customer Journey: Toward a Framework for Customer Experience Management
Psychology &Marketing, EarlyView.ABSTRACT How can customer experience (CX) frameworks be used to understand and support service firms to mitigate loneliness and social isolation? This paper addresses this question by developing the Lonely Customer Journey, a conceptual framework that uses the Touchpoints‐Context‐Qualities (TCQ) framework (De Keyser et al.
Nina Veflen, Lars Witell, Lars Fuglsang
wiley +1 more source
Cultural and personal values interact to predict divorce. [PDF]
Commun PsycholMentser S, Sagiv L.
europepmc +1 more source
Epicurus’ Hedonism and the Paradox of Reversed Hedonism
Journal of Ethics, 2018 openaire +1 more source
Psychology &Marketing, EarlyView.ABSTRACT This study addresses the need to understand human engagement with empathic Generative Artificial Intelligence (GenAI) digital companions (DC), as these systems increasingly fulfil social and emotional roles in daily life. Motivated by the rapid adoption of DC technologies and their potential to reshape human–AI relationships, the study applies
Aitor Ezker‐Galech +3 more
wiley +1 more source
Unifying work values: establishing a circular framework based on basic human values. [PDF]
Front PsycholSchneider J, Kern M, Lorenz T.
europepmc +1 more source
Consumer Cultural Renaissance: Conceptualisation, Scale Development, and Validation
Psychology &Marketing, EarlyView.ABSTRACT As incessant globalisation leads to the pervasive erosion of traditional Asian culture by Western consumerism, a recent phenomenon has emerged that allures Asian consumers to reconnect with their traditional culture via consumption. We postulate that this behaviour is rooted in a self‐identity, consumer cultural renaissance (CCR), that has not
Richard Lee +3 more
wiley +1 more source
Turkish teachers' values with rational and non-rational truth and teacher emotions in teaching. [PDF]
Front PsycholÜnal K, Myyry L, Toom A.
europepmc +1 more source