Results 21 to 30 of about 145,994 (66)

Transforming Online Ties in Tools for Entrepreneurial Learning Readiness in Small Transition Economies [PDF]

open access: yesJournal of Economic and Social Development (Varaždin), 2019
Online social networks create the opportunity to increase and expand network ties, they provide a new channel that widens weak ties and intensifies stronger ties. Broad and diverse social network is linked to entrepreneurial success.
SULA Oliana
doaj   +1 more source

Entrepreneurial Value Proposition Proficiency Diagnosis: A KAP Model Dimension [PDF]

open access: yesManagement and Economics Review
The persistently high attrition rates of small, medium, and micro enterprises in most economies globally hinges significantly on challenges stemming from lack of business dynamism and intense competition.
Ishmael Obaeko IWARA
doaj   +1 more source

BOOSTING LUXCRIME SALES: TIKTOK MARKETING CONTENT'S IMPACT ON IMPULSE BUYING WITH PRODUCT REVIEWS MODERATION

open access: yesJournal of Management Small and Medium Enterprises (SME's)
This research aims to investigate the impact of TikTok marketing content on impulsive purchasing moderated by product reviews, focusing on cosmetic products with the highest sales in Indonesia, specifically Luxcrime as the brand under study.
Syahvina Bianca Isman, Ahmad Maulidizen
doaj   +1 more source

Ethical Theories Applied in the Field of Tourism [PDF]

open access: yesManagement and Economics Review
The paper aims to synthesise the main ethical theories that can be applied in any economic area in general and in the tourism field in particular. It is widely believed that each economic sector in which human interaction is principal, has a moral side ...
Ionuț-Emilian ANASTASIU   +2 more
doaj   +1 more source

BRAND IMAGE MEDIATES THE INFLUENCE OF SOCIAL MEDIA MARKETING ON REPURCHASE INTENTIONS [PDF]

open access: yesEurasia: Economics & Business
The purpose of this study is to examine how Scarlett's social media marketing campaigns affect the repurchase intention of Generation Z customers by way of brand image. The theoretical underpinning of this research is Consumer Behavior Theory. A total of
Oka I.A.K.Z.B., Rahyuda I K.
doaj  

PENGARUH ENTREPRENEURIAL MARKETING TERHADAP PENINGKATAN COMPETITIVE ADVANTAGE UMKM

open access: yesJournal of Management Small and Medium Enterprises (SME's)
This study aims to analyze the effect of implementing the seven dimensions of entrepreneurial marketing on increasing the competitive advantage of MSMEs in Sampang Regency.
Nabilatul Hasanah, Miftahul Jannah
doaj   +1 more source

PENGARUH GAYA KEPEMIMPINAN DAN BUDAYA ORGANISASI TERHADAP DISIPLIN KERJA DENGAN MEDIASI MOTIVASI KERJA PADA PEGAWAI DISPORABUDPAR GROBOGAN

open access: yesJournal of Management Small and Medium Enterprises (SME's)
This research aims to determine the influence of leadership style and organizational culture on work discipline, with work motivation role as an intervening variable among employees of the Disporabudpar office in Grobogan Regency.
Nurul Khomariyah   +2 more
doaj   +1 more source

ANALISIS PEMENUHAN KEBUTUHAN EKONOMI RUMAH TANGGA PETANI KENTANG DI DESA TOSARI KECAMATAN TOSARI KABUPATEN PASURUAN

open access: yesJournal of Management Small and Medium Enterprises (SME's)
The selling price of potatoes fluctuated, and the rising production input costs affected income, leading farmers to work in off-farm and non-farm sectors to meet household economic needs.
Dimas Puji Utomo   +2 more
doaj   +1 more source

PENGARUH SEMANGAT KERJA, DISIPLIN KERJA, DAN KEPUASAN KERJA TERHADAP KINERJA GURU SMA NEGERI 1 PAMOTAN

open access: yesJournal of Management Small and Medium Enterprises (SME's)
This research aims to test the relationship between working spirit, working discipline, and job satisfaction on teacher performance in SMA Negeri 1 Pamotan.
Arifatur Rohmah, Muhammad Tahwin
doaj   +1 more source

Do fear-of-COVID-19 and regional identity matter for the linkage between perceived CSR and brand evangelism? A comparative analysis in South Asia [PDF]

open access: yesEuropean Journal of Management Studies
Purpose – There is a dearth of evidence on how and when perceived corporate social responsibility (PCSR) contributes to brand evangelism in the consumer behavioural literature, especially during a pandemic situation.
H.A.Dimuthu Maduranga Arachchi   +1 more
doaj   +1 more source

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