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Not evolved to save the planet, yet capable to promote pro-environmental action leveraging human nature. [PDF]

open access: yesFront Psychol
Varella MAC   +11 more
europepmc   +1 more source
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Homo moralis and Homo economicus: scale development and validation of consumers' moral preferences

Asia Pacific Journal of Marketing and Logistics, 2020
PurposeThe purpose of this study is to develop and validate scales measuring two consumer moral preferences: Homo moralis and Homo economicus.Design/methodology/approachThis research includes four sequential studies.
Jihyun Lee
exaly   +2 more sources

Homo economicus

Encyclopedia of Evolutionary Psychological Science, 2021
openaire   +2 more sources

Homo Economicus Dan Homo Islamicus Menurut Plato Dan Alfarabi: Analisis Pengaruhnya Terhadap Gaya Konsumserism

Co-Value Jurnal Ekonomi Koperasi dan kewirausahaan, 2023
Bagi manusia, pencapaian tujuan kebutuhan hidup utama untuk bahagia dan sejahtera adalah suatu harga mati. Akan tetapi dalam realitas, banyak manusia merasakan tidak pernah dapat mencapai tujuan tersebut, dan sering meleset dari harapan.
S. Syamsuri   +1 more
semanticscholar   +1 more source

When the Homo Economicus Meets the Homo Ecologicus: A Pragmatic Approach to Reconcile Modern Portfolio Theory with Postmodern ESG Investing

The Journal of Impact and ESG Investing, 2023
Building portfolios in an environmental, social, and governance (ESG) world—mission impossible? Communication between the homo economicus and the homo ecologicus definitely has been difficult to establish. But the discussion is now open, even if the line
François Marchessaux, Mathieu Vaissié
semanticscholar   +1 more source

From homo economicus to homo agens: Toward a subjective rationality for entrepreneurship

Journal of Business Venturing, 2021
The aim of this article is to expound the subjectivist position on the concept of ‘rationality.’ To begin, we review the longstanding and still ongoing debate in philosophy over the differences (or not) between the natural and social sciences.
Mark D. Packard, Per L. Bylund
semanticscholar   +1 more source

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