Results 171 to 180 of about 11,251 (202)

Profiling Hungarian hypermarket shoppers

British Food Journal, 2021
PurposeHungarian economy went through substantial changes in the past few decades and hypermarkets gained high popularity among customers, therefore profiling Hungarian hypermarket shoppers is essential to understand their behavior.Design/methodology/approachThe paper investigates the profile of Hungarian hypermarket shoppers based on a wide ...
Orsolya Fehér   +4 more
openaire   +1 more source

Itinerary optimisation approach inside hypermarkets

2011 11th International Conference on Intelligent Systems Design and Applications, 2011
Computing the shortest path to pick up items existing in a shopping list is a principle function for an indoor intelligent navigation system dedicated to customers inside hypermarkets. In this paper, we introduce an optimization approach based on tabu search to compute the route visiting all items in the list.
Hadj Khalifa, Ismahen   +2 more
openaire   +2 more sources

Retail Service Quality in hypermarket

2016 13th International Conference on Service Systems and Service Management (ICSSSM), 2016
This study investigates customers' desired service attributes provided by Thailand's leading hypermarkets. Drawing upon service quality literature, items from Retail Service Quality Scale (RSQS) were used to identify the particular services that influence customer satisfaction.
Yodmanee Tepanon, Sawalak Thatriroth
openaire   +1 more source

Gender differences in Taiwan’s hypermarkets

Asia Pacific Journal of Marketing and Logistics, 2016
Purpose Hypermarkets face a very competitive environment, as their rivals also include traditional markets, convenient stores and supermarkets. In addition to offering innovative services, hypermarket managers must also pay attention to customer shopping patterns and behaviors in order to gain market share.
Tsung-Sheng Chang, Hsiaoping Yeh
openaire   +1 more source

Hypermarkets in France

Retail and Distribution Management, 1984
The independent shopkeeper in France has always played a very important role, and historically they have been supported — if only in theory — by government intervention. Hypermarkets began to develop in France in the early 1960s and it was not long before their increasing share of total retail trade began to alarm the smaller operators. In 1973 the Loi
openaire   +1 more source

THE HYPERMARKET —

Retail and Distribution Management, 1973
Since the opening of the Caerphilly Carrefour in September 1972, a second has opened at Telford and planning permission has been sought for many more. Other companies have opened hypermarkets and superstores: Asda, Scan, Tesco and even Sainsbury. More than a year after the first opening several surveys and studies have been undertaken: analysing ...
openaire   +1 more source

Chinese consumers' perception of hypermarket store image

Asia Pacific Journal of Marketing and Logistics, 2010
PurposeThe purpose of this paper is first, to find out store image attributes valued by Chinese consumers in Beijing; second, to understand Chinese consumers' preference by comparing an international retailer with a domestic retailer; and third, to provide both international and domestic retailers with suggestions for store image improvement.Design ...
En‐Chi Chang, Bo Luan
openaire   +2 more sources

Consumer proneness towards in-store promotion in foreign-based hypermarket vs local-based hypermarket

AIP Conference Proceedings, 2018
Many hypermarkets use in-store promotions as their best retail proposition and marketing strategies to attract more consumers. The study aims to review consumer proneness towards in-store promotions at foreign-based and local-based hypermarkets. In-store promotion is known as marketing or sales promotions at retailer’s location.
Vinooteny A. P. Krisnakumar   +5 more
openaire   +1 more source

Malaysian hypermarket retailing development and expansion

International Journal of Retail & Distribution Management, 2013
PurposeThe hypermarket industry in Malaysia has created a huge momentum for modern retailing concepts. The industry has been developing impressively, and the word hypermarket seems in need of a new definition. There is an overlap of the definitions for hypermarket, supermarket and shopping mall.
Abu Bakar Sade   +2 more
openaire   +1 more source

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