Results 151 to 152 of about 119,838 (152)

Storytelling Ads, Narrative Transportation, Retrospective Reflexivity, and Attitude Towards Brands: Role of Independent Versus Interdependence Self‐Construal

Psychology and Marketing
Madhurima Deb
exaly  

Self‐construal orientation: Validation of an instrument and a study of the relationship to leadership communication style

Communication Quarterly, 1999
exaly