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2015
The aim of this thesis "Innovation of Marketing Mix" was to analyze and evaluate the current situation of the marketing mix of a selected company and to propose its modification. At first, an accounting company have been selected, described and STEP analysis and Porter's five forces model have been used to understand external environment of the ...
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The aim of this thesis "Innovation of Marketing Mix" was to analyze and evaluate the current situation of the marketing mix of a selected company and to propose its modification. At first, an accounting company have been selected, described and STEP analysis and Porter's five forces model have been used to understand external environment of the ...
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2015
The diploma thesis "Innovation in Commerce" provides an analysis of the development and usage of up-to-day innovative technologies in trade sphere both in our country and abroad. It maps their forms and scope of usage in selected trade units, primarily focusing on modern payment instruments and self-service cash desks and, further on, also from the ...
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The diploma thesis "Innovation in Commerce" provides an analysis of the development and usage of up-to-day innovative technologies in trade sphere both in our country and abroad. It maps their forms and scope of usage in selected trade units, primarily focusing on modern payment instruments and self-service cash desks and, further on, also from the ...
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2014
Cílem práce je zhodnotit současný stav marketingového mixu ve vybraném podniku. Na základě analýzy navrhnout vhodná opatření na zlepšení v oblasti nástrojů marketingového mixu.
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Cílem práce je zhodnotit současný stav marketingového mixu ve vybraném podniku. Na základě analýzy navrhnout vhodná opatření na zlepšení v oblasti nástrojů marketingového mixu.
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Materiálové a střihové inovace ženského sukňového oděvu v 16. století na příkladu panství Pardubice
Cesky Lid, 2023Martin Šimša
exaly
2010
The aim of this thesis is to explore innovations in retailing to the foreign market and then propose the concept of recommendations for use in the Czech market. Specifically, I therefore use of secondary data from international websites www.springwise.com collected 20 innovations from around the world, I worked in the case studies.
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The aim of this thesis is to explore innovations in retailing to the foreign market and then propose the concept of recommendations for use in the Czech market. Specifically, I therefore use of secondary data from international websites www.springwise.com collected 20 innovations from around the world, I worked in the case studies.
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Bakalářská práce se zabývá inovací elektrické kytary a její barvou při výměně různých komponentů v řetězci. V práci je popsáno, z jakých částí se kytara skládá a jak funguje její snímání. Dále se zabývá výrobou těchto komponentů a jejich následnou kompletací. Zaměření je na snímače, kobylky a těla.
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2017
This diploma thesis was aimed at analyzing the influence of tax incentives for the research and development on the tax duty of the taxpayers. Within the first section a term research and development was defined followed by the specification of possible forms of the tax incentives for the research and development.
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This diploma thesis was aimed at analyzing the influence of tax incentives for the research and development on the tax duty of the taxpayers. Within the first section a term research and development was defined followed by the specification of possible forms of the tax incentives for the research and development.
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Inovace a konkurenceschopnost podniku
2013This thesis deals with issues related to innovation in the Czech company and their influence on their competitiveness. The aim of the work in the first part is the definition of terms: innovation, competitiveness and demand and their relationships. Attention is paid to the impacts of global competitive and turbulent world and the competitiveness of ...
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