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Inovace značky Braasi Industry
The aim of this diploma thesis is to propose an innovation strategy for the Czech backpack brand Braasi Industry. Their sales are stagnating and they feel pressure from their competitors that rely on cheaper Asian mass production. The methodology combines qualitative interviews with the brand's founders and quantitative research (CAWI) targeting both ...openaire +1 more source
Návrh inovace termoformovacího stroje
The aim of the thesis is to propose the innovation of thermomould machine so that the complicated substitution of the distribution plate is eliminated. The diploma thesis documents the application of automatization in a small food processing company and contains a description of problems connected to the use of automatization in small and middle ...openaire +1 more source
Inovace systému odměňování zaměstnanců
2019The objective of this thesis is to evaluate the overall remuneration system in the company Montela Ltd., and to recommend innovations that would improve the current system. In order to obtain information on the company's operations, a meeting was held with the executive manager of the company and a questionnaire survey was conducted among the company's
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2010
The aims of the Master's Thesis were to find out how the change of the corporate logo of travel agency Strakotour has influenced the business and how the amateur and the expert feel about this innovation. The theoretical part describes the basic concepts of logo creation, corporate design, culture and communication. The logos of big companies and their
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The aims of the Master's Thesis were to find out how the change of the corporate logo of travel agency Strakotour has influenced the business and how the amateur and the expert feel about this innovation. The theoretical part describes the basic concepts of logo creation, corporate design, culture and communication. The logos of big companies and their
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Inovace a její ekonomické dopady
2017This thesis aims to analyze innovation activities of a company with both cost calculations and business performance. First part of the thesis is theoretical and helps for deeper understanding of chosen subject. Practical part uses theoretical data and aims at the chosen company where the innovations are done.
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