Assessing the integration of social marketing principles in ivory demand management interventions in China and Southeast Asia. [PDF]
Brown MRC, Wells VK, Beale CM.
europepmc +1 more source
ABSTRACT This study examines whether information about production methods and social norms can increase consumers' willingness to pay (WTP) a price premium for food produced using climate‐friendly farming methods. A randomized survey experiment was conducted with 1568 respondents across Denmark, Lithuania, and Spain, who were assigned to one of four ...
Kassa Tarekegn Erekalo +5 more
wiley +1 more source
New Consumer Tobacco Products: Opportunities and Disadvantages of Social Networks. [PDF]
Raboso Moreno B +2 more
europepmc +1 more source
ABSTRACT Nutritional information is very important in the food choices of consumers. However, when they are too scientific or technical, they have the potential to confuse consumers, resulting in information asymmetry and dissuading them from making beneficial choices.
Edeoba W. Edobor +3 more
wiley +1 more source
Predatory marketing and false health promotion on social media: risk pathways in diet, fitness, and supplement communication. [PDF]
Huang Y, Leng X, Tian Z.
europepmc +1 more source
ABSTRACT Innovation is essential for competitiveness in agribusiness facing dynamic environments. This study examines how market orientation, marketing, relational, and social capabilities influence innovation performance. Using data from 751 Spanish firms and a multi‐method approach that integrates Structural Equation Modeling (PLS‐SEM), Necessary ...
Beatriz Corchuelo Martínez‐Azúa +1 more
wiley +1 more source
Communicating clinical trial information about cancer drug products to patients and healthcare professionals: review of patient-reported outcome messaging. [PDF]
Shahraz S +8 more
europepmc +1 more source
ABSTRACT Food systems have a significant impact on environmental sustainability, underscoring the need for innovative technologies to support more sustainable agricultural methods. However, the adoption of these technologies hinges on consumer acceptance, making the analysis of consumer perceptions essential.
Greta Castellini, Guendalina Graffigna
wiley +1 more source
Mapping Digital Fashion Skills in Green TVET: Foundations for Future Vocational Teacher Competency Framework through Systematic Review and Bibliometric Analysis. [PDF]
Sholikhah R +5 more
europepmc +1 more source
Impact of Digital Ability and Rice Technology Adoption on Rice Farming Performance in Benin
ABSTRACT This study examines the combined effects of digital ability and the adoption of various rice technologies among smallholder rice farmers, using GPS‐spatially matched data sources that include household surveys and a general census of rice value chain actors in Benin.
Landry Bellarmin Kassa, Takeshi Sakurai
wiley +1 more source

