Results 21 to 30 of about 5,087 (221)
Presenting grammar through Internet memes in teaching English for specific purposes
Когниция, коммуникация, дискурс, 2023 The article discusses the potential of using Internet memes in teaching a foreign language. We consider an Internet meme to be a set of semiotic signs. This approach explains the potential of Internet memes application in educational process since most ...
Alevtyna Kalyuzhna +2 more
doaj +1 more source
Challenging power through social media
Communicare, 2022 Robert Mugabe has ruled Zimbabwe since independence in 1980. However, in recent years, he has faced serious resistance from ordinary citizens. This article examines subversive internet memes that were created by ordinary Zimbabweans and posted on social
Rodwell Makombe +1 more
doaj +1 more source
, 2023 Internet memes carry news messages to mass audiences through social media platforms. In seconds, global events can be transmitted to millions of users in the form of an image with text overlayed.
Zimmerman, Edward B
core +1 more source
COVID-19 public discourse in Russia: Semantic mapping [PDF]
World of Media, 2022 The objective of the study was to analyze the representation and characteristics of most relevant semantic categories in COVID-related memes using semantic mapping strategies as well as to describe interconnected spheres in semantic fields and possible ...
Olga Smirnova +4 more
doaj
Internet memes as internet signs: A semiotic view of digital culture
Sign Systems Studies, 2016 This article argues for a clearer framework of internet-based “memes”. The science of memes, dubbed ‘memetics’, presumes that memes remain “copying units” following the popularisation of the concept in Richard Dawkins’ celebrated work, The Selfish Gene ...
Sara Cannizzaro
doaj +1 more source
From Humor to Strategy: An Experimental Survey on Internet Memes in Social Media Marketing
European Management Studies, 2023 Purpose: The paper addresses the issue of the use of Internet memes as a marketing communication tool in social media. The effectiveness of this type of communication is an important issue due to the large role of memes in digital culture, and at the ...
Mateusz Kiljańczyk, Agnieszka Kacprzak
doaj +1 more source
Semiotic Hybridisation as the Basis of Internet Meme Semantics
Слово.ру: балтийский акцент, 2018 The authors study the process of semiotic hybridisation in internet memes, which are a popular internet communication phenomenon. The relevance of the topic is conditioned by the lack of academic research into multimodal features of internet memes.
Golubkova E. E , Kanashina S. V.
doaj +1 more source
Humorous Visual Content and Its Effect on Social Media Users in light of the Covid-19 Pandemic [PDF]
Journal of Architecture, Art & Humanistic Science, 2023 This paper explores the role of humorous communication as stress relief during the time of coronavirus pandemic. One of the most prominent manifestations was the internet humor that people resort to, in order to help themselves to keep up with what was ...
Hiba Nazmi Khalil Mousa +2 more
doaj +1 more source
Multimodal and Explainable Internet Meme Classification
CoRR, 2022 In the current context where online platforms have been effectively weaponized in a variety of geo-political events and social issues, Internet memes make fair content moderation at scale even more difficult. Existing work on meme classification and tracking has focused on black-box methods that do not explicitly consider the semantics of the memes or ...
Abhinav Kumar Thakur +6 more
openaire +2 more sources
IMPLICATURE IN THE INTERNET MEMES: SEMIO-PRAGMATICS ANALYSIS
Journal of Cultura and Lingua, 2020 Internet memes refer to memes that are spread through the Internet, from person to person via social networks, blogs, direct email, or news sources. The main purpose of internet memes are for humorous or to entertain the readers.
Nova Rina, Yusrita Yanti, Hayqal Idham
doaj +1 more source