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Internet Memes as Instruments of Subversion in the Context of Islam and Muslims [PDF]

open access: yes, 2022
This research investigates the nature of internet memes as instruments of subversion in the context of Islam and Muslims. For the purpose of this research, internet memes including Twitter hashtags have been conceived as idea units.
Kala, Geetanjali
core   +1 more source

Reading Religion in Internet Memes

open access: yesJournal of Religion, Media and Digital Culture, 2013
This article provides a preliminary report of a study of religious-oriented internet memes and seeks to identify the common communication styles, interpretive practices and messages about religion communicated in this digital medium. These findings argue that memes provide an important sphere for investigating and understanding religious meaning-making
Wendi Bellar   +6 more
openaire   +2 more sources

Memes, Themes, and Rhetorical Schemes: Analyzing the themes and rhetorical devices used by meme creators in American political internet memes in the first week of the Ukrainian-Russian War [PDF]

open access: yes, 2023
Internet memes carry news messages to mass audiences through social media platforms. In seconds, global events can be transmitted to millions of users in the form of an image with text overlayed.
Zimmerman, Edward B
core   +1 more source

Presenting grammar through Internet memes in teaching English for specific purposes

open access: yesКогниция, коммуникация, дискурс, 2023
The article discusses the potential of using Internet memes in teaching a foreign language. We consider an Internet meme to be a set of semiotic signs. This approach explains the potential of Internet memes application in educational process since most ...
Alevtyna Kalyuzhna   +2 more
doaj   +1 more source

Meme and cyber sexism: Habitus and symbolic violence of patriarchy on the Internet

open access: yesSimulacra, 2021
This study examines the various sexist practices on the Internet called cyber sexism. The Internet seems to become a new world for patriarchal domination.
Moh. Faiz Maulana
doaj   +1 more source

COVID-19 public discourse in Russia: Semantic mapping [PDF]

open access: yesWorld of Media, 2022
The objective of the study was to analyze the representation and characteristics of most relevant semantic categories in COVID-related memes using semantic mapping strategies as well as to describe interconnected spheres in semantic fields and possible ...
Olga Smirnova   +4 more
doaj  

Semiotic Hybridisation as the Basis of Internet Meme Semantics

open access: yesСлово.ру: балтийский акцент, 2018
The authors study the process of semiotic hybridisation in internet memes, which are a popular internet communication phenomenon. The relevance of the topic is conditioned by the lack of academic research into multimodal features of internet memes.
Golubkova E. E , Kanashina S. V.
doaj   +1 more source

From Humor to Strategy: An Experimental Survey on Internet Memes in Social Media Marketing

open access: yesEuropean Management Studies, 2023
Purpose: The paper addresses the issue of the use of Internet memes as a marketing communication tool in social media. The effectiveness of this type of communication is an important issue due to the large role of memes in digital culture, and at the ...
Mateusz Kiljańczyk, Agnieszka Kacprzak
doaj   +1 more source

Humorous Visual Content and Its Effect on Social Media Users in light of the Covid-19 Pandemic [PDF]

open access: yesJournal of Architecture, Art & Humanistic Science, 2023
This paper explores the role of humorous communication as stress relief during the time of coronavirus pandemic. One of the most prominent manifestations was the internet humor that people resort to, in order to help themselves to keep up with what was ...
Hiba Nazmi Khalil Mousa   +2 more
doaj   +1 more source

Logics of Internet Memes [PDF]

open access: yes, 2022
The diploma thesis deals with internet memes and their culture. It presents and elaborate five logics of memes, which are reappropriation, multimodality, collectivism, resonance and spread.
Hřib, Matěj
core  

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