Results 221 to 230 of about 4,793,319 (280)

Good Deeds for Self‐Gain? How Self‐Enhancement Motivates Pro‐Environmental Behaviour in Entitled Consumers

Journal of Consumer Behaviour, EarlyView.
ABSTRACT While personality traits often influence individuals' willingness to engage in prosocial and pro‐environmental behaviours, psychological entitlement tends to undermine such actions. Although extensive research has highlighted the negative social consequences of entitlement, including its impact on pro‐environmental behaviours, its potential to
Alexandra Polyakova
wiley   +1 more source

Talk to Me Like a Human: How AI Chatbot Message Tone, Recommendation Type, and Personalization Drive Consumers' Continuance Intention

Journal of Consumer Behaviour, EarlyView.
ABSTRACT This study investigates how artificial intelligence (AI) chatbot message tone, fashion product recommendation type, and personalization level interact to shape consumers' continuance intention in online fashion shopping. Building on Construal Level Theory and the Stereotype Content Model, we treat warmth and competence cues as psychological ...
Jung Mee Kim, Seeun Kim
wiley   +1 more source

AI Chatbots Versus Human Agents for Customer Service: A Social Belonging Perspective

Journal of Consumer Behaviour, EarlyView.
ABSTRACT Artificial intelligence (AI) has rapidly transformed customer service, leading to the widespread adoption of AI‐driven chatbots. Despite these advances, consumers consistently prefer human agents over AI chatbots, as documented in both academic research and industry reports. This research proposes a Social Belonging Perspective to explain this
Linwan Wu, Chi Zhang, Kai Tian
wiley   +1 more source

Mitigating Chatbot Service Failures: The Roles of Anthropomorphism, Acknowledgment, and Apology

Journal of Consumer Behaviour, EarlyView.
ABSTRACT This study examines how chatbot anthropomorphism shapes consumer responses to service failure by distinguishing between process failure and outcome failure and by testing alternative recovery responses. Across three pretests (N = 30, 120 and 240) and two scenario‐based experiments (Study 1: N = 346; Study 2: N = 778), consumers evaluated ...
Juyon Lee, Wujin Chu, Rajat Roy
wiley   +1 more source

Evolving Paradigms of Sustainability in Luxury Fashion: Evidence From an Emerging Market

Journal of Consumer Behaviour, EarlyView.
ABSTRACT The global fashion industry is both an economic driver and a major contributor of environmental and social challenges. This research examines how sustainable luxury fashion is constructed and adopted within an emerging market context by integrating perspectives from entrepreneurs, industry managers, and consumers.
Sandipan Sen, Sphurti Sewak, Swati Singh, Moutusy Maity, Aniruddha Pangarkar   +4 more
wiley   +1 more source

When Social Media Influencers Work: A Meta‐Analysis of Brand Engagement, Behavioral Intention, and Boundary Conditions

Journal of Consumer Behaviour, EarlyView.
ABSTRACT This study examines how social media influencers (SMIs) shape brand engagement and behavioral intention and when these effects vary across contexts. Drawing on 97 studies with a sample of 40,330 participants, we employ one‐stage meta‐analytic structural equation modeling (OSMASEM) to estimate the effects of SMI credibility (attractiveness ...
Tareq Rasul, Fernando de Oliveira Santini, Weng Marc Lim, Wagner Junior Ladeira, Isaac Cheah, Arnold Japutra, Musarrat Shaheen   +6 more
wiley   +1 more source

When Messages With Persuasive Motives Are AI‐Enhanced: An Examination of Receivers' Evaluations of the Sender

Journal of Consumer Behaviour, EarlyView.
ABSTRACT The rapid development of easily accessible AI‐based tools makes it possible for senders to enhance the text in their messages. Yet, how receivers react to such messages, particularly when the use of AI is not disclosed, is far from clear. This study examines the effects of AI‐enhanced text on the receiver's reactions to the individual sender ...
Magnus Söderlund, Maria Mårtensson
wiley   +1 more source

Beyond the Classroom: How Community College Websites in Texas Communicate Dual Enrollment Information and Student Support Services

New Directions for Community Colleges, EarlyView.
ABSTRACT Dual enrollment (DE) has expanded rapidly, yet students’ access to support services remains uneven. This study examined 55 community college websites in Texas to evaluate how clearly and comprehensively they presented DE information and communicated student support services.
JoHyun Kim, Dohyun Hayley Kim, Jinhua Zhao   +2 more
wiley   +1 more source

“Equity‐Mindedness Is Achievable”: Community College Practitioners Leading for Equity

New Directions for Community Colleges, EarlyView.
ABSTRACT With their open access mission and the diverse students served, community colleges are poised to lead equitable student success efforts in the academy. Research demonstrates, however, that many community colleges fail to support the success of Students of Color.
Sabrina Gentlewarrior, Yolany Gonell, Christine Mangino, Arlene Rodríguez, Nikki Pelonia   +4 more
wiley   +1 more source

Personality Traits and Career Adaptability of School Counselors in Türkiye: The Mediating Role of Balanced Life Basic Skills

The Career Development Quarterly, EarlyView.
ABSTRACT Adapting to the changing world is also one of the requirements of professional success. Individuals are tasked with meeting their own and the environment's needs while achieving their expectations and goals related to their profession. The study investigated what personal factors could be related to the career adaptation of school counselors ...
Hazel Duru, Filiz Gültekin
wiley   +1 more source