Unpacking the relationship between co‐creation and brand equity: A multi‐study approach
Abstract Whilst some studies have shown that co‐creation positively influences brand equity, others have found only marginal or even negative effects, and several failure cases of co‐creation have been reported. To overcome the confusion generated by mixed findings, this paper unpacks the relationship between co‐creation and brand equity, considering ...
Stefan Markovic +4 more
wiley +1 more source
Stand up for your health: Rationale and design for a randomized controlled trial. [PDF]
Hammad M, Shankar S, Gao Y, Kulinski J.
europepmc +1 more source
Dual‐aim purpose strategies and organizational design solutions
Abstract This paper advances theory on the strategic dimensions of corporate purpose by exploring how organizations design for a dual‐aim purpose—pursuing both financial and pro‐social objectives that are inherently in tension. While earlier research highlights purpose as a unifying force that motivates action and guides strategic decision‐making, we ...
Johanna E. Pregmark +2 more
wiley +1 more source
Analyzing governance of a sub-national health insurance scheme for providing universal health care and better social health protection performance through the lenses of the principal-agent theory in Anambra state. [PDF]
Ezenwaka U, Onyemaechi S.
europepmc +1 more source
ABSTRACT SDG 16 emphasizes the need for accountable institutions, often based on the assumption that public officials are accountable to politicians, who in turn are accountable to citizens. However, in many developing countries, neopatrimonial governance can weaken this accountability chain, as politicians themselves may act as “unprincipled ...
Edidiong Bassey, Emer Mulligan
wiley +1 more source
Scaling up long-acting reversible contraception through task sharing and capacity building: an implementation science approach in Balsas, Brazil. [PDF]
Ali M +4 more
europepmc +1 more source
“I teach her at home”: Home learning environments amid resource constraints
ABSTRACT Objective This study examined how mothers with low incomes think about and enact investments of time and money for their infants and toddlers. Background Infancy and toddlerhood are pivotal years for development. Home learning environments in these earliest years can also set the stage for later home learning environments.
Jill Hoiting, Sarah Halpern‐Meekin
wiley +1 more source
Desk Rejection Decisions - Do Co-Editors-In-Chief of This Journal Agree? [PDF]
Künzli N +4 more
europepmc +1 more source
Spatially resolved mapping of histones reveals selective neuronal response in Rett syndrome
Loss of Mecp2 function is associated with Rett syndrome (RTT). MeCP2 regulates chromatin, yet its influence on histone composition and dynamics is unclear. Combining MALDI‐MSI with LCM–LC–MS/MS, we mapped histone proteoforms across the dentate gyrus, cornu ammonis, and cerebellum in two mouse models of RTT.
Frederike Schäfer +6 more
wiley +1 more source
A Nation of Disasters: Lessons on Systemic Risks and Cascading Impacts From Malawi's COVID-19 Experience. [PDF]
Kita SM +3 more
europepmc +1 more source

