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LekturAbstrak Penelitian ini mengimplementasikan teori mengenai analisis multimodal tentang representasi Korean Wave pada iklan susu Ultra Milk. Korean Wave merupakan suatu budaya yang terkonstruksi oleh budaya yang berasal dari Korea Selatan.
Afita Nurmalasari +2 more
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Movie-related Korean Wave and intention to visit: The role of country image as a mediating factor [PDF]
Innovative MarketingThe Korean Wave, also known as Hallyu, is a phenomenon of globalization of South Korean culture that has influenced many aspects of life in various countries. Indonesia is a country affected by the Korean Wave due to globalization through the media. This
Suyanto Suyanto +2 more
doaj +1 more source
Korean Wave; Fenomena Budaya Pop Korea pada Remaja Milenial di Indonesia
Jurnal Diversita, 2022 Korean Wave/Hallyu (한류) sedang marak di beberapa negara. Hal itu terjadi karena Korea Selatan terus melebarkan budaya-budayanya menghiasi kehidupan masyarakat di berbagai belahan dunia, termasuk Indonesia.
Catherine Valenciana +1 more
doaj +1 more source
Does the halal label of Lemonilo instant noodles matter to students?
Asian Journal of Islamic Management, 2023 Purpose – This study aimed to determine the influence of the Korean wave, brand ambassadors, and halal label on the purchasing decisions of Lemonilo instant noodles. Methodology – This study uses quantitative research methods. Using a purposive sampling
Ni’matus Saadah +2 more
doaj +1 more source
Numerical Sensitivity Tests of Volatile Organic Compounds Emission to PM2.5 Formation during Heat Wave Period in 2018 in Two Southeast Korean Cities [PDF]
, 2020 A record-breaking severe heat wave was recorded in southeast Korea from 11 July to 15 August 2018, and the numerical sensitivity simulations of volatile organic compound (VOC) to secondarily generated particulate matter with diameter of less than 2.5 mu ...
Jo, Yu-Jin +4 more
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Between Love and Hate: The New Korean Wave, Japanese Female Fans, and Anti-Korean Sentiment in Japan
Journal of Contemporary Eastern Asia, 2020 Despite the enormous success in Japan of Korean popular culture, including TV dramas and K-pop, over the past few decades, anti-Korean sentiment in the country has become increasingly visible and intense.
Ji-Hyun Ahn, E Kyung Yoon
doaj +1 more source
Jurnal Gizi Klinik Indonesia, 2021 Background: Currently, Indonesia is one of the countries affected by the Korean "fever" due to the Korean wave's globalization through the media. The content of K-pop which displays model characteristics that are identical to a slender body, tall, and ...
Nurina Umy Habibah +2 more
doaj +1 more source
Mapping the Presence of the Korean Wave in North Korea
International Quarterly for Asian Studies, 2018 This research note scrutinises the degree to which the Korean Wave – South Korean cultural exports, for example of pop music and television shows – has impacted North Korea.
Bianca Milanowitsch
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The Influence of Knowledge about Korean Culture on Decision of Purchasing Korean Mobile phones
MediaTor, 2020 Indonesian society is currently experiencing a wave of Korean culture (Hallyu) which has also hit various countries. The wave of Korean culture began from a decade ago and has been more intense until now. Korean cultures that are loved by many Indonesian
Arbaiyah Satriani, Rini Rinawati
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Journal of Management and Business Review, 2021 This study aims to determine the influence of Korean boyband as brand ambassador, brand personality, and Korean wave on purchase intention in sheet mask products from Mediheal brand, one of the beauty products from South of Korea.
Naomi Kusumawardani +1 more
doaj +1 more source