Results 21 to 30 of about 18,996 (265)
Background: Currently, Indonesia is one of the countries affected by the Korean "fever" due to the Korean wave's globalization through the media. The content of K-pop which displays model characteristics that are identical to a slender body, tall, and ...
Nurina Umy Habibah +2 more
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This study aims to determine the influence of Korean boyband as brand ambassador, brand personality, and Korean wave on purchase intention in sheet mask products from Mediheal brand, one of the beauty products from South of Korea.
Naomi Kusumawardani +1 more
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This study investigates the factors influencing the purchase intention and consumer purchase decisions of Korean skin care products. Three factors, namely the Korean wave, social media, and reference groups, were included in this study.
Adi Santoso +4 more
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A Study on Linking Korean Wave and Corporate Image on Country Image, Perceived Quality
This study examines the linkage between Korean wave, corporate image and country image, perceived quality of products made in the country. To close a gap lacking empirical studies on impacts of corporate image to country image and to further understand ...
Sang Mook Kim, Joo Nam Kim, Min Jae Park
doaj +1 more source
Applying the concept of platform imperialism, we investigate how Netflix has altered the practices of Korean drama production and the theoretical implications of this influence in the study of the Korean Wave.
Ji Hoon Park +2 more
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The effect of Hallyu on tourism in Korea
The purposes of the study are to estimate inbound tourism demand and to analyze the effect of the Korean Wave and Economic indicators on it. For these purposes, we examined the influence of Korean Wave, GDP, CPI and exchange rate on inbound tourism ...
Eun-song Bae +3 more
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The Key Components of South Korea’s Soft Power: Challenges and Trends
To this day political processes are less and less impacted by military force. States are increasingly resorting to the use of means of latent influence or relying on cultural attraction.
Agapi E. Matosian
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CYBER TRAVELING AND CINEMATIC REALITY: Experiences of the K-Drama Fans
Involvement in globalization and enjoying various different cultures become easier. With new development in the entertainment industry, K-drama consumers from every corner of the world able to experience Korean daily life and its atmosphere that is ...
Btari Anya Safira, Muhammad Badaruddin
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Gravity‐Dependent Modulation of Downbeat Nystagmus: Insights From Velocity‐Storage Dysfunction
ABSTRACT Objective Downbeat nystagmus varies with head position, a phenomenon termed gravity‐dependent modulation. We aimed to clarify its mechanism using a velocity‐storage model. Methods In 10 patients with downbeat nystagmus due to cerebellar disorders, we recorded eye movements at different pitch‐ and roll‐axis head positions.
Ji‐Hyung Park +5 more
wiley +1 more source
This article examines the potential collaboration between Netflix and the Korean gaming industry and how it could impact the Korean Wave. Using the concept of transversality, it explores hypothetical directions of collaboration that could create a new ...
Tae-Jin Yoon, Yaewon Jin
doaj

