Results 11 to 20 of about 18,996 (265)

Sociolinguistics of the Korean Wave [PDF]

open access: yes, 2023
Samosir and Wee examine how the immensely popular Korean Wave ("K-wave") also known as Hallyu is wielded as soft power through the use of communication for persuasion and attraction on the global stage. The Korean Wave refers to the global spread and popularity of South Korean culture, particularly its pop music ("K-pop"), serialised dramas ("K-dramas")
Samosir, Nora, Wee, Lionel
openaire   +3 more sources

Transversal Korean Waves : Speculating on the Next Wave With Netflix and Korean Gaming

open access: yesInternational Journal of Communication, 2023
This article examines the potential collaboration between Netflix and the Korean gaming industry and how it could impact the Korean Wave. Using the concept of transversality, it explores hypothetical directions of collaboration that could create a new facet of the Korean Wave, called Transversal Korean Waves.
Yoon, Tae-Jin, Jin, Yaewon
  +6 more sources

Mapping the Presence of the Korean Wave in North Korea

open access: yesInternational Quarterly for Asian Studies, 2018
This research note scrutinises the degree to which the Korean Wave – South Korean cultural exports, for example of pop music and television shows – has impacted North Korea.
Bianca Milanowitsch
doaj   +1 more source

Whither Transnationality? Some Theoretical Challenges in Korean Wave Studies

open access: yesInternational Journal of Communication, 2022
In studies on the Korean Wave, the notion of transnationality has been instrumental in underscoring the hybrid, transgressive, and intersectional character of the Korean Wave.
Jaeho Kang
doaj  

Between Love and Hate: The New Korean Wave, Japanese Female Fans, and Anti-Korean Sentiment in Japan

open access: yesJournal of Contemporary Eastern Asia, 2020
Despite the enormous success in Japan of Korean popular culture, including TV dramas and K-pop, over the past few decades, anti-Korean sentiment in the country has become increasingly visible and intense.
Ji-Hyun Ahn, E Kyung Yoon
doaj   +1 more source

CHINA'S "KOREAN WAVE" AND CHINA'S ACTIVE CHOICE FOR THE KOREAN WAVE

open access: yes2021 International Conference on Education, Humanity and Language, Art (EHLA 2021), 2021
Hallyu has gradually exerted greater influence in China and even in the world. Through the development of Korean TV dramas imported to China, and compared to the development of Japanese TV dramas in China, the author found that the development of Korean TV dramas was influenced by the development of the Chinese society and reflected China’s active ...
openaire   +2 more sources

Does the halal label of Lemonilo instant noodles matter to students?

open access: yesAsian Journal of Islamic Management, 2023
Purpose – This study aimed to determine the influence of the Korean wave, brand ambassadors, and halal label on the purchasing decisions of Lemonilo instant noodles. Methodology – This study uses quantitative research methods. Using a purposive sampling
Ni’matus Saadah   +2 more
doaj   +1 more source

Korean Wave; Fenomena Budaya Pop Korea pada Remaja Milenial di Indonesia

open access: yesJurnal Diversita, 2022
Korean Wave/Hallyu (한류) sedang marak di beberapa negara. Hal itu terjadi karena Korea Selatan terus melebarkan budaya-budayanya menghiasi kehidupan masyarakat di berbagai belahan dunia, termasuk Indonesia.
Catherine Valenciana   +1 more
doaj   +1 more source

Funkcjonowanie Silla w okresie Trzech Królestw. Wybrane aspekty zainspirowane serialem Hwarang (2016) [PDF]

open access: yesStudia Antiquitatis et Medii Aevi Incohantis, 2023
The functioning of Silla in the Three Kingdoms Period. Selected issues inspired by the television series Hwarang [2016]): Worldwide interest in Korean popular culture, especially television series produced in Seoul, has continued to grow since it first ...
Marcin Kula
doaj   +1 more source

The Influence of Knowledge about Korean Culture on Decision of Purchasing Korean Mobile phones

open access: yesMediaTor, 2020
Indonesian society is currently experiencing a wave of Korean culture (Hallyu) which has also hit various countries. The wave of Korean culture began from a decade ago and has been more intense until now. Korean cultures that are loved by many Indonesian
Arbaiyah Satriani, Rini Rinawati
doaj   +1 more source

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