Results 101 to 110 of about 1,813 (199)

The Brand Image Influence on the Relationship Between Social Media Advertising and Sustainable Tourism Practices in Petra (Jordan)

ECONOMICS
This study aims to establish the mediating role of brand image, including advertising and promotion content distributed on social media platforms, which can improve positive brand image in the relationship between social media advertising and sustainable
Alfdool Sabri Mahmoud, Teruel-Serrano María Dolores, Alonso-Monasterio Pau   +2 more
doaj   +1 more source

Innovation as a driving force for the creation of sustainable value derived from CSR: An integrated perspective

European Research on Management and Business Economics
Coastal tourism is deep into a dichotomy between its potential to provide a wide range of social and natural benefits, and its traditional link to mass models, provoking a profound debate around the generation of negative externalities.
Esther Poveda-Pareja, Bartolomé Marco-Lajara, Mercedes Úbeda-García, Encarnación Manresa-Marhuenda   +3 more
doaj   +1 more source

Sports Really are Different: The Contest Success Function and the Supply of Talent

Marginal product of talent, Sports league modeling, Winning percent, L11, L83,
Jason Winfree, Rodney Fort
core   +1 more source

A nearly perfect market?

Internet, Shopbot, Choice, Search cost, L83, L1, D83,
Erik Brynjolfsson, Michael Smith, Astrid Dick   +2 more
core   +1 more source

Psychological Alignment in Celebrity Endorsements: Evaluating Influencer Marketing Impact in the Luxury Hospitality Sector

ECONOMICS
In the highly competitive luxury hospitality sector, it is essential to understand the factors that influence consumers’ intentions to visit. This study purposes to examine the psychological internal relationships among celebrity, consumer, and hotel ...
Trung Duong Bao, Tri Le Dinh Minh, Anh Nguyen Van, Tra Nguyen Thi Thanh   +3 more
doaj   +1 more source

An approach to innovative eSports from a business perspective

Journal of Innovation & Knowledge
eSports, as a competitive activity related to the video game industry has attracted significant attention in recent years. Using co-citation analysis of references and authors, bibliographic coupling of sources, and author keyword co-occurrence analysis,
M. Ángeles López-Cabarcos, Jérôme Caby, Sergi A. Sixto Lugilde, Juan Piñeiro-Chousa   +3 more
doaj   +1 more source

Programa educativo “Aprendiendo a Convivir” para mejorar el clima en el aula de los estudiantes del quinto grado de Primaria de la Institución Educativa Experimental “Rafael Narváez Cadenillas”-Trujillo, 2016

, 2017
The present research work has as main objective to improve the climate in the classroom of students of the fifth grade of elementary school of the Experimental Educational Institution "Rafael Narváez Cadenillas" - Trujillo, 2016, through the application ...
Vega Castro, Paola Janeth, López Orbegoso, Judith Magaly, Salazar Peña, Flor Yovana   +2 more
core  

Temporal variations in technical efficiency: evidence from German soccer

Stochastic frontier, Technical efficiency, Head coaches, Player salaries, Soccer, D21, L83, M12,
Young Lee, Bernd Frick
core   +1 more source

Applying the Extended Theory of Planned Behavior to Understand Tourist Decision-Making in Sanatorium and Resort Organizations

ECONOMICS
The study analyzes the consumer behavior of tourists in relation to sanatoriums, the influence of the external environment, personal opinions and perceptions of the quality of service on the intention to visit sanatorium-resort facilities.
Omarova Kenzhegul, Mussina Kamshat, Zhanabay Aibek, Podsukhina Olga, Аbeukhanova Yerkezhan   +4 more
doaj   +1 more source

Propuesta del m�todo fractal orientado al dise�o de modelo educativo

, 2018
The research on: WHAT THEORETICAL BASES SUSTAIN THE PROPOSAL OF THE FRACTAL METHOD ORIENTED TO THE DESIGN OF EDUCATIONAL MODEL is of basic theoretical type of diagnostic level. Its objectives were to establish the theoretical foundations that sustain the
L�pez S�nchez, Jos� Nicol�s
core