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Social Media Green Marketing: How Self‐Monitoring Shapes Consumer Engagement and Eco‐Purchase Intentions

open access: yesCorporate Social Responsibility and Environmental Management, EarlyView.
ABSTRACT Marketing scholars and practitioners are paying increasing attention to social media as a crucial tool for communicating firms' sustainable activities to consumers. This study examines how consumers perceive and engage with social media green marketing, and how their engagement influences their intentions to purchase green products and brands,
So‐Young Jung, Su‐Yol Lee
wiley   +1 more source

Body mass index and failed induction of labor: A cohort study. [PDF]

open access: yesActa Obstet Gynecol Scand
Krogh LQ   +7 more
europepmc   +1 more source

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