Results 51 to 60 of about 1,092,002 (281)
COGNITIVE LINGUISTICS AS A METHODOLOGICAL PARADIGM [PDF]
A general direction in which cognitive linguistics is heading at the turn of the century is outlined and a revised understanding of cognitive linguistics as a methodological paradigm is suggest.
Kravchenko, Prof. A.V.
core
Abstract This study examines how European food companies can operationally leverage the value created by strategic alliances into commercially viable products. More importantly, it emphasizes that the effects of alliance portfolio diversity (APD) on radical innovation performance can be achieved not only directly, but also via moderating roles, that is,
María Ancín +2 more
wiley +1 more source
Internationalisation and modern languages in Scottish Further and Higher Education [PDF]
This scoping study investigated the impact of internationalisation strategies on modern language provision in Scottish further and higher education and was commissioned by the Subject Centre for Languages, Linguistics and Area Studies. It follows on from
Doughty, Hannah +1 more
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ABSTRACT The origin of a product, if associated with good quality, can contribute to building a positive collective reputation, leading to a potential price premium. However, it is conceivable that a producer markets a product by evoking symbols, images, words, and values typical of places other than where it was designed or produced, creating a ...
Annalisa Caloffi +2 more
wiley +1 more source
LCTL Teachers’ Assessment Knowledge and Practices: An Exploratory Study [PDF]
Language assessment allows teachers to gather information about student learning and adjust their instructional practices accordingly. When integrated with instruction, assessment can support student-centered teaching by helping instructors understand
Megan Montee +3 more
doaj
Anthropological Linguistics (LING21, ANTH020N) Syllabus [PDF]
Anthropological Linguistics course description:Communication and culture mutually define one another across communities worldwide. Human linguistic diversity, language contact and language change, and face-to-face communication continue to be key areas ...
Harrison, K. David, Thomas, Jamie A.
core +1 more source
Consumer Preferences for Craft Beer: The Interplay of Localness and Advertising Language
ABSTRACT This study explores the influence of the language of the label, origin of production, and origin of brewing ingredients on Croatian consumers' preferences and willingness to pay for organic craft beer. Employing an online survey and a choice experiment among 223 Croatian alcohol consumers, we find that while there's a willingness to pay a ...
Marija Cerjak +2 more
wiley +1 more source
Farmers’ Protests in Germany: Media Coverage and Types of Bias
ABSTRACT The German farmers’ protests of 2024 sparked widespread media coverage and public debate. Yet, media coverage was not always positive, reflecting the media's attention‐seeking and selective focus. Occurrences of farmers blocking media outlets reflected distrust in how their concerns were portrayed.
Felix Schlichte, Doris Läpple
wiley +1 more source
Linguistics in applied linguistics : a historical overview
This paper looks at some of the underlying reasons which might explain the uncertainty surrounding applied linguistics as an academic enquiry. The opening section traces the emergence of the field through its professional associations and publications ...
Tony Harris
doaj +1 more source
Constructing a second language: some final thoughts [PDF]
All the papers in this special section address issues central to cognitive linguistics research: usage-based models with their focus on frequency; multi-word units and the relationship between lexical and grammatical knowledge; and the nature of lexical ...
Ewa Dąbrowska +1 more
core +1 more source

