Results 61 to 70 of about 117,821 (274)

An Integrative Framework and Research Agenda for Diversity, Equity, and Inclusion in AI‐Driven Marketing

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Artificial intelligence (AI) is rapidly reshaping modern marketing practice, yet whether this technology will ultimately advance or hinder diversity, equity, and inclusion in the marketplace remains unknown. On the one hand, AI promises to deliver better, more powerful services and products to a wider customer base. On the other hand, however,
Darius‐Aurel Frank   +4 more
wiley   +1 more source

RYANIZATION: HOW ONE EUROPEAN AIRLINE EXEMPLIFIES THE “MCDONALDIZATION” MODEL

open access: yesEkonomika, 2010
The low-fare airline business has dramatically changed the face of commercial aviation in Europe. The main idea and strategy of airlines following this approach is to focus on cheap fares rather than comfort for passengers.
Maik Hüttinger   +1 more
doaj   +1 more source

On the Transformative Nature of Luxury Consumption and Consumer Well‐Being: A Systematic Literature Review and Research Agenda

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Consuming luxury products and services has received little systematic attention as a potential pathway to consumer well‐being, despite sporadic evidence suggesting that luxury experiences may catalyse self‐transformational processes and happiness‐related outcomes.
Solon Magrizos   +2 more
wiley   +1 more source

Cost leadership strategies in low-cost airlines: A deep learning-based comparative analysis of Ryanair and Pegasus

open access: yesTourism
Air transportation plays a crucial role in the development of the global tourism industry, facilitating the movement of travellers across different regions and enhancing accessibility to tourism destinations.
Zehra Yardi, Emre Ozan Aksöz
doaj   +1 more source

Diverse Prairie Mixtures Stabilize Biomass Yields for Sustainable Aviation Fuel Production

open access: yesPLANTS, PEOPLE, PLANET, EarlyView.
Meeting global demand for sustainable aviation fuel will require the additional production of vast quantities of plant biomass, which does not compete with food production or degrade sensitive ecosystems. Our multisite experiment shows that sowing diverse native prairie seed mixes—and managing them without intensive inputs—yields a more reliable ...
Craig R. See, Yi Yang, Jacob M. Jungers
wiley   +1 more source

HUBUNGAN TIPE KEPRIBADIAN OCEAN DAN BRAND TRUST PADA KONSUMEN MASKAPAI PENERBANGAN LOW COST CARRIER

open access: yesJurnal Psikologi Ulayat: Indonesian Journal of Indigenous Psychology, 2017
— The need of air transportation is increasing day by day. In order to satisfy this need, airline industries build low cost carrier airlines concept.
Octavianty Octavianty, Devi Jatmika
doaj   +1 more source

Business Value of IT Investment: The Case of a Low Cost Airline’s Website [PDF]

open access: yes, 2007
Using the case of a low cost airline company’s website we analyze some special research questions of information technology valuation. The distinctive characteristics of this research are the ex post valuation perspective; the parallel and comparative ...
Aranyossy, Márta
core   +1 more source

Integrated LEO Constellation and In‐Cabin Distribution System for Continuous Aircraft 5G Connectivity

open access: yesInternational Journal of Satellite Communications and Networking, EarlyView.
ABSTRACT The integration of low Earth orbit (LEO) satellite constellations with commercial aircraft communication systems presents critical challenges in maintaining continuous connectivity during dynamic flight conditions. Current geostationary satellite systems suffer from high round‐trip latency (>$$ > $$ 500 ms) and inadequate coverage at high ...
Raúl Parada   +4 more
wiley   +1 more source

The Development of Low-Cost Airlines and Tourism as a Competitiveness Complementor: Effects, Evolution and Strategies [PDF]

open access: yesJournal of Spatial and Organizational Dynamics, 2015
This paper addresses the relationship between the development of the airline industry and tourism. On the one hand, air transport has triggered the growth of tourism throughout the world, while, on the other hand, tourism has acted as a complementary ...
Luis Moreno, Ana Ramon, Andrés Pedreño
doaj  

Low cost carriers and the evolution of the US airline industry [PDF]

open access: yes
The article studies the evolution of the U.S airline industry from 1995 to 2009 using T-100 traffic data and DB1B fare data from the U.S. Department of Transportation.
Hüschelrath, Kai, Müller, Kathrin
core  

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