Results 61 to 70 of about 181,974 (304)
Business Strategy and the Environment, EarlyView.ABSTRACT Despite more than 20 years of research into sustainable tourism, the environmental impact of the UK hospitality sector remains high. A growing body of research into the concept of a circular economy (CE) demonstrates that transitioning to this way of working has significant benefits both for the environment and business outcomes.
Danielle Farrow +2 more
wiley +1 more source
Journal of Theoretical and Applied Electronic Commerce ResearchPerceived scarcity can significantly shape consumer behavior, particularly regarding luxury consumption during economic downturns. This study examines how perceived scarcity influences the preference for luxury goods and assesses the mediating role of ...
Yuejun Liu, Banggang Wu, Xiaoyu Deng
doaj +1 more source
Promotional Mix and Integration of Communication into Management Policy - Case Study [PDF]
Revista de Management Comparat International, 2016 In this paper are presented promotion strategies used by luxury brands in the new socio-economic context. Top 10 luxury goods companies are presented, with related indicators for the years 2012-2014.
Doina I. POPESCU
doaj
ESG Decoupling Phenomenon: A Systematic and Bibliometric Analysis
Business Strategy and the Environment, EarlyView.ABSTRACT ESG decoupling, defined as the gap between a firm's ESG disclosures and its actual practices, poses a critical challenge to corporate sustainability. Using the PRISMA protocol, 451 articles were selected for a comprehensive bibliometric and systematic literature review to map the intellectual structure and thematic evolution of the research on
Maryam Laeeq +2 more
wiley +1 more source
Sustainable FuturesLuxury brands increasingly adopt sustainability messages to enhance ethical legitimacy, yet such initiatives often serve symbolic rather than transformational purposes. This research examines how green marketing in luxury branding paradoxically increases
Zhijun Li +4 more
doaj +1 more source
El lujo como construcción ontológica ambivalente
Études Caribéennes, 2015 Analysed critically to the luxury as a “concept” to understand it within the ontologising of the subject that consume it and currently holds it. These two categories (consumption and ostentation) distinguish the subject in two ways: first, as someone who
José Martín Hurtado Galves
doaj +1 more source
Business Strategy and the Environment, EarlyView.ABSTRACT Sustainability reports (SRs) are widely criticized for vague disclosures and selective emphasis on positive outcomes, yet systematic research on two core SR challenges remains limited: materiality (whether disclosed content is relevant) and balance (whether both achievements and challenges are reported).
Mahsa Mohammadrezaei +1 more
wiley +1 more source
Asia Marketing JournalThis study examines the relationship between loneliness, online brand equity, and luxury purchase intentions among Asian MZ adults. While prior research attributed the surge in luxury purchases during COVID-19 to "revenge spending'' aimed at alleviating ...
Sukyoung Kang, Sanghee Kim
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The success of luxury brands in Japan and their uncertain future [PDF]
The Japanese are the world?s largest individual consumers of luxury brands and form the second largest market for luxury goods after the US. The Japanese were the driving force behind the exponential growth of the European luxury industry and the ...
Ronald J. Degen
core
Business Strategy and the Environment, EarlyView.ABSTRACT As global environmental concerns intensify, firms are increasingly expected to embed environmental responsibility into their core strategies. However, uncertainty remains over whether eco‐friendly initiatives are economically rewarded, reflecting ambiguity in consumers' true environmental preferences.
Kimitaka Nishitani +6 more
wiley +1 more source