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Do experience and authentic happiness on halal luxury fashion influence behavioral intention?
Journal of Islamic MarketingPurpose This study aims to determine the influence of experiential value, authentic happiness and experiential satisfaction on the behavioral intention of luxury fashion.
N. Sari +2 more
semanticscholar +1 more source
2018
This unique ethnographic investigation examines the role that fashion plays in the production of the contemporary Indian luxury aesthetic. Tracking luxury Indian fashion from its production in village craft workshops via upmarket design studios to fashion soirées, Kuldova investigates the Indian luxury fashion market’s dependence on the production of ...
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This unique ethnographic investigation examines the role that fashion plays in the production of the contemporary Indian luxury aesthetic. Tracking luxury Indian fashion from its production in village craft workshops via upmarket design studios to fashion soirées, Kuldova investigates the Indian luxury fashion market’s dependence on the production of ...
openaire +1 more source
Luxury Fashion and Media Communication
2023Using image and film advertisements, interviews, social media and public and private archives, Luxury Fashion and Media Communication offers an interdisciplinary approach to analyzing the value of the luxury object. Regular reports on consumption in media and frequent advertising on social media have allowed people all over the world to share in the ...
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How NFTs contribute to consumers’ purchase intention towards luxury fashion physical products
Journal of Fashion Marketing and ManagementPurposeThis study aims to examine the impact of non-fungible tokens (NFTs’) characteristics on Chinese consumers’ purchase intention towards luxury fashion physical products.
L. Zhang, Ing Grace Phang
semanticscholar +1 more source
The Effect of Perceived Value on Intention to Purchase Pre-Loved Luxury Fashion Products
SustainabilityThis research aims to assess consumer attitudes towards purchasing pre-loved luxury fashion items and explore how these attitudes influence their intention to buy such products.
Perihan Salah +2 more
semanticscholar +1 more source
Counterfeit Opportunities in Luxury Fashion
Counterfeiting in luxury fashion presents unique opportunities for brands. While it negatively impacts them by diluting exclusivity, it also affects consumer psychology in unexpectedly positive ways. Authentic consumers may feel pride in being copied, enhancing their perceived status by owning something only a few can possess.Elena Gasulla-Tortajada +2 more
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Is sustainable luxury fashion possible?
2015Eco-sustainable fashion engages in environment-related practices with the specific aim of reducing environmental damage during and after the production process. This chapter examines the concept of luxury, and luxury fashion in particular, and discusses the specific sustainability opportunities and challenges faced by the luxury fashion industry. Since
Frédéric Godart, Sorah Seong
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Qualitative Market Research
Purpose This study examined the links between user-generated content (UGC), dissatisfied customers and second-hand luxury fashion brands. A central premise of luxury fashion brands is the perceived status and privilege of those who own such items ...
Wilson Ozuem +4 more
semanticscholar +1 more source
Purpose This study examined the links between user-generated content (UGC), dissatisfied customers and second-hand luxury fashion brands. A central premise of luxury fashion brands is the perceived status and privilege of those who own such items ...
Wilson Ozuem +4 more
semanticscholar +1 more source
Journal of Global Fashion Marketing
This study systematically reviews all academic articles published in the Journal of Global Fashion Marketing (JGFM) between 2010 and 2023. This review aims to identify and analyze trends in fashion marketing research over the last 13 years, including the
Eunju Ko, Chiara Murgia
semanticscholar +1 more source
This study systematically reviews all academic articles published in the Journal of Global Fashion Marketing (JGFM) between 2010 and 2023. This review aims to identify and analyze trends in fashion marketing research over the last 13 years, including the
Eunju Ko, Chiara Murgia
semanticscholar +1 more source
Journal of Islamic Marketing
Purpose The market value of luxury goods at the global and national levels continues to increase from year to year. The sales growth of the Indonesian luxury goods market is currently at 6.6% per year.
H. Ananda +5 more
semanticscholar +1 more source
Purpose The market value of luxury goods at the global and national levels continues to increase from year to year. The sales growth of the Indonesian luxury goods market is currently at 6.6% per year.
H. Ananda +5 more
semanticscholar +1 more source