Results 11 to 20 of about 734,954 (250)

Luxury fashion brands [PDF]

open access: yesQualitative Market Research: An International Journal, 2015
Purpose– This paper offers insights into the consumption motives and purchasing behaviour of that market segment in Taiwan against the background of increasing consumption of luxury fashion brands by young female consumers in Asian countries.Design/methodology/approach– Analysis of data collected using face-to-face semi-structured interviews with 23 ...
Wu, Meng-Shan Sharon   +4 more
openaire   +5 more sources

The impact of the Covid-19 pandemic on business in the luxury fashion industry [PDF]

open access: yesTekstilna industrija, 2021
The subject of research in this paper are the implications of the COVID-19 pandemic and the conse-quences in the textile industry with an emphasis on the luxury fashion industry.
Pantelić Ivan   +2 more
doaj   +1 more source

Investigating causes and consequences of purchase intention of luxury fashion [PDF]

open access: yesManagement Science Letters, 2018
The purpose of this study is to examine the influences of self-identity, subjective norm and attitude on the intention to purchase luxury fashion goods. It also demonstrates how purchase intention influences on customers' intention to pay premium prices ...
Suha Fouad Salem, Kamelia Chaichi
doaj   +1 more source

The impact of country of origin on consumer purchase decision of luxury vs. fast fashion: case of Saudi female consumers

open access: yesHumanities & Social Sciences Communications, 2023
The purpose of this paper is to examine the impact of country of origin on purchase decisions of luxury and fast fashion. The countries of origin include the US and European countries like France, Italy, UK, Spain, Germany, and Sweden.
Tagreed Saleh Abalkhail
doaj   +1 more source

Examining Consumers’ Perceptions of and Attitudes toward Digital Fashion in General and Purchase Intention of Luxury Brands’ Digital Fashion Specifically

open access: yesJournal of Theoretical and Applied Electronic Commerce Research, 2023
Digital fashion may instill transformative power into the fashion industry as it can simultaneously deliver fashionability and sustainability. Renowned for their innovativeness and creativity, luxury brands embrace digital fashion and achieve market ...
Yanbo Zhang, Chuanlan Liu, Yanru Lyu
doaj   +1 more source

The Potential of Facebook Utilization in Women’s Undergarments Luxury Fashion Brand

open access: yesAsian Journal of Technology Management, 2017
. The dynamic of global economy drives luxury fashion businesses to change. The primary channel of retailing for luxury fashion brand undergarment is offline stores because Luxury brands are expected to evoke uniqueness and exclusivity through high ...
Fitri Aprilianty   +1 more
doaj   +1 more source

Personalization, customization and bespoke: Increasing the product offer [PDF]

open access: yes, 2018
It could be said that true luxury products are defined through skill, connoisseur- luxury ship, rarity, craftsmanship and innovation. Luxury brands on the other hand are customization defined by illusions of luxury, fashion, authenticity, lifestyle ...
Borstrock, Shaun
core   +2 more sources

Status, Votive Luxury, and Labour: The Female Rapper’s Delight

open access: yesFashion Studies, 2019
Rap and luxury fashion form hip hop’s most unshakable couple. However, female rappers appear to have a more difficult time acquiring and manipulating luxury fashion.
Nigel Lezama
doaj   +1 more source

From conspicuous to considered fashion: a harm chain approach to the responsibilities of fashion businesses [PDF]

open access: yes, 2013
Throughout the marketing literature, little attention has been paid to the responsibilities of luxury fashion businesses. Harnessing Polonsky et al.’s (2003) ‘harm chain’, the extended ‘harm chain’ (Previte & Fry, 2006) and the theoretical lens of ...
Carrigan, Marylyn   +2 more
core   +1 more source

Corporate Sustainability in Fashion and Luxury Companies

open access: yesSymphonya, 2016
The paper deepens the notion of corporate sustainability in fashion and luxury field in order to highlight the main sustainable issues faced by companies operating in these markets.
Elisa Arrigo
doaj   +3 more sources

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