Hong Kong, a Gateway for Mainland China? An examination of the impact of luxury fashion retailers’ ownership structures on expansion strategies [PDF]
Purpose: The purpose of this paper is to examine luxury fashion retailers’ ownership structures at their internationalisation strategies in Hong Kong and mainland China.
Bai, H, McColl, J, Moore, C
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Counterfeit versus original patronage: Do emotional brand attachment, brand involvement, and past experience matter? [PDF]
, 2020 To enhance brand performance and to protect original brands from the unprecedented upsurge of counterfeits, marketers are continuously looking for effective anti-counterfeiting methods.
Bian, Xuemei, Haque, Sadia
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4.0 Technology Within Fashion and Luxury Production
Symphonya, 2019 This paper investigates the implementation of Industry 4.0 systems within the production of fashion luxury goods, drawn by collecting the opinion of managers and perceptions of potential customers.
Fabrizio Mosca, Emily La Rosa
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Sustainable Luxury in South Africa: The Twyg Platform
ZoneModa Journal, 2021 This article investigates the digitisation of ethical luxury in South Africa, focusing on the case study of the media company Twyg. Twyg’s online platform and social media accounts, particularly Instagram, participate in the production and circulation of
Enrica Picarelli
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Book review: luxury: fashion, lifestyle and excess by Patrizia Calefato [PDF]
, 2014 Luxury has been both celebrated and condemned throughout history right up to the present day. This text examines luxury and its relationship with desire, status, consumption and economic value, exploring why luxury remains prominent even in the context ...
Montserrat, Jade
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Consumer Attitude Towards Fashion Luxury Counterfeit Product [PDF]
, 2013 Counterfeit are defined in various ways by some people. Generally it's described as an illegal activity of imitating a trademark. It also can be described as producing fake or imitation product that visually the same with the authentic.
Rottie, P. B. (Priskila)
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Fashion, Luxury and Design: Store Brand Management and Global Cities' Identity
Symphonya, 2011 The brand enhancement policies of fashion, luxury and design firms play their part in establishing the identity of global cities. This article analyses the brand enhancement policies with the best impact on the territory (store management and events ...
Elisa Arrigo
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Sustainability and Fashion Brands a Pact for Eco-Luxury [PDF]
, 2017 The fashion industry is becoming increasingly more important in world economies. Not for nothing is it one of the industries that, despite the crisis, has continued to grow and generate profits.
Aparicio Bernabéu, Elena +1 more
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The CSR Perception of Front-line Employees of Luxury Fashion Businesses
Organizacija, 2020 Background and Purpose: The sustainability projected into Corporate Social Responsibility (CSR) is pivotal for luxury fashion businesses and they heavily refer to it. However, do their front-line employees follow this trend?
Macgregor Robert K. +2 more
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Theravada Buddhism and Thai Luxury Fashion Consumption
, 2017 This paper reviews the Thai national character according to Hofstede’s cultural dimension theory and Komin’s nine values cluster (Psychology of the Thai people), analyses the social hierarchy of Thai consumers according to the Luxury 4P Taxonomy (Han et ...
McAleer, Michael, Ning, Mao
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