Results 71 to 80 of about 3,265 (221)
Epitope mapping and kinetics of CD4 T cell immunity to pneumonia virus of mice in the C57BL/6 strain
Pneumonia virus of mice (PVM) infection has been widely used as a rodent model to study the closely related human respiratory syncytial virus (hRSV). While T cells are indispensable for viral clearance, they also contribute to immunopathology.
Lana Vandersarren +8 more
doaj +1 more source
Variations in skin biophysical parameters with age, sex and breed in dogs
Background – Understanding the physiological and biophysical characteristics of skin provides information for developing appropriate management strategies for skin diseases. However, in dogs, variations in skin biophysical parameters, such as age, sex and breed, remain poorly understood.
Je‐Seong Kwon +8 more
wiley +1 more source
Is AI-based digital marketing ethical? Assessing a new data privacy paradox
The rapid development of artificial intelligence (AI) has significantly transformed digital marketing enhancing its effectiveness and raising new ethical and privacy concerns. This study investigates the ethical implications of AI-based digital marketing,
Jose Ramon Saura +2 more
doaj +1 more source
Biological control is one of the best options for the sustainable management of the invasive maize pest Spodoptera frugiperda in Africa. However, there is limited knowledge of the efficacy of native natural enemies of S.
Lakpo Koku Agboyi +7 more
doaj +1 more source
We investigate the statistical properties of flare and starspot-induced variabilities of red dwarf stars in the open cluster M37, particularly (1) understanding magnetic activity phenomena that are seen in groups of stars (with the same age and mass) and
Byun, Yong-Ik +5 more
core +1 more source
+: Fragmentation of a Trimer of 8Electron Superatoms by Light
We present the photoinduced size/structure transformation of [Au37–xAgx(PPh3)13Cl10]3+ (M37) into [Au25–yAgy(PPh3)10Cl8]+ (M25) cluster. Single-crystal X-ray diffraction revealed that M37 has a tri-icosahedron M36 metal core assembled via the fusion of ...
Hannu Häkkinen +13 more
core +1 more source
Breaking barriers in advertising: Innovative cross-media measurement with audio-matching
The changes that are taking place in consumers’ media consumption in and outside the home pose a challenge as to how to accurately assess the impact of cross-media advertising campaigns.
Silvia Sanz-Blas +2 more
doaj +1 more source
THE ROLE AND INVOLVEMENT OF INFLUENCERS IN PROMOTING BRANDS [PDF]
The aim of this article is to analyse the impact that traditional advertising and online advertising have on consumers, in the context of permanent evolution that requires improved marketing strategies and better targeting.
Maria Alexandra Călinoiu
doaj
eWOM and content marketing strategies: maximizing brand engagement among social media users in Spain
This study analyses how brands' content marketing strategies on social networks influence electronic word of mouth (eWOM), a major predictor of business success that reflects consumer engagement and shapes behaviours such as increased purchase intention,
Carlos Osorio-Andrade +2 more
doaj +1 more source
catena-Poly[[aquabis(4-formylbenzoato-κ2O1,O1′)cadmium]-μ-pyrazine-κ2N:N′]
The polymeric title compound, [Cd(C8H5O3)2(C4H4N2)(H2O)]n, contains two 4-formylbenzoate (FB) anions, one pyrazine molecule and one coordinating water molecule; the FB anions act as bidentate ligands.
Fatih Çelik +4 more
doaj +1 more source

