Results 21 to 30 of about 1,084,838 (311)
Emancipation, Epiphany and Resistance: On the Underimagined and Overdetermined in Critical Marketing [PDF]
, 2006 The emerging area of 'critical marketing' claims that the value of importing critical social theory lies in its capacity to interrogate the basic assumptions and conventions that guide research and teaching practice and collective institutional ...
Brownlie, Douglas
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Multimodal Technologies and Interaction, 2021 In emergency contexts such as the COVID-19 pandemic, mental health risk factors affect children and may affect behavioral and emotional problems including anxiety, self-blame, emotional disturbance, and stress.
Pamela Saleme +3 more
doaj +1 more source
African Evaluation Journal, 2018 South Africa’s industries in the agricultural sector spend some of the statutory levy income on export promotion and market development (EPMD) activities.
Moses H. Lubinga +4 more
doaj +1 more source
RETRACTED: Mapping the nexus between digital transformation and the green brand in the context of achieving SDGs [PDF]
E3S Web of Conferences, 2023 See the retraction notice E3S Web of Conferences 456, 00002 (2023), https://doi.org/10.1051/e3sconf ...
Us Yana +3 more
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Optimization Method for Minimum Carbon Emission Operation of Comprehensive Energy Park Based on Dynamic Carbon Emission Factor [PDF]
E3S Web of Conferences, 2023 With the grand goals of “carbon peaking” and “carbon neutrality” being put forward, establishing an efficient comprehensive energy system and promoting the allocation and consumption of clean energy have become the challenges faced by many industrial ...
Li Xiong +4 more
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IMP thinking and IMM: Co-creating value for business marketing [PDF]
, 2022 We have extensive knowledge about the thematic development of the business-to-business marketing research. Much less is known, however, how major research contributions are created and disseminated, in brief, how the academic value is constructed between
Kristian Möller, Aino Halinen
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Marketing Experiencial, Sensorial y Olfativo: Una revisión de la literatura
AD Research, 2021 Alcance de la revisión: El presente documento tiene por epicentro plasmar el espectro de alcance del Marketing de la Experiencia y los Sentidos, así como las técnicas y metodologías empleadas en ambas disciplinas para apelar a los insights del consumidor.
Lidia Higueras Medina +2 more
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Market representations in industrial marketing : Could representations influence strategy? [PDF]
, 2014 A central question in industrial marketing is whether the form in which the external environment of a firm is represented influences the marketing strategy.
Diaz Ruiz, Carlos +3 more
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, 2023 Culture is one of the key concepts in marketing and consumer behavior research. The relationship between culture and marketing is diverse: not only does culture influence marketing activities and consumer behavior, but marketing also creates culture ...
Wataru Uehara
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The long-term effect of marketing strategy on brand sales. [PDF]
, 2010 Few studies have considered the relative role of the integrated marketing mix (advertising, price promotion, product, and place) on the long-term performance of mature brands, instead emphasizing advertising and price promotion.
Mela, CF +8 more
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